5 Steps for Responding to Negative Reviews
Originally Published on OGR's Blog Before online review sites and the Internet, how did families share what they thought about your funeral home with others? Maybe they chatted...
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6 Takeaways from NFDA’s Consumer Awareness and Preferences Study
The National Funeral Directors Association recently released their 2017 Consumer Awareness and Preferences Study. According to NFDA’s website, the survey is emailed to a panel of adults over...
What is Dignified and Who is the Judge?
That's not dignified! This is something that is said far to often in this profession. I hear it everyday. 'We can't do that kind of content, it's to...
This Agency Is Making an AI Friend for Kids Who’ve Lost Parents in Combat
Originally Posted on Ad Week When Mom or Dad spends long tours of duty far from home while serving in the military, their kids sometimes need extra understanding,...
IT’S NOT WHAT YOU THINK IT IS – FUNERAL Hustle | 001
A quick 23 hours in Phoenix for the ICCFA Wide World of Sales conference. It's all part of the FUNERAL hustle. FUNERAL Hustle is a realtime look at...
People Skills that Build Trust with Your Families
Originally Published on OGR Blog Have you ever thought that being in the funeral business would be a lot easier if it weren’t for the people? But, the...
Funeral Industry Seeks Ways to Stay Relevant
Article originally published by: The Wall Street Journal As more Americans opt for cremations, funeral homes branch into ‘multisensory’ rooms, weddings and upscale services. As more Americans choose...