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FrontRunner Professional Advances Executive Team

August 29, 2017

FrontRunner Professional Advances Executive Team

FrontRunner today announced the advancement of the executive team. Since its inception, FrontRunner has been led by the company’s visionary Founder/CEO Kevin Montroy, along with family members and a loyal group of exceptional staff. The advancement moves Jason Truesdell to company President, Ashley Montroy to company CMO, and Jules Green to company CEO. Kevin Montroy will continue as the Founder/Chairman. This move is designed to continue to accelerate the growth of FrontRunner as a company. With the move of Kevin to Founder/Chairman, it will allow him to focus solely on the innovations of the company and leave the day-to-day operations to Jules Green, Ashley Montroy and Jason Truesdell, all long-term employees and family members.

“Stephanie Reid (Montroy), Ashley Montroy, Jules Green and Jason Truesdell have become the face of FrontRunner and have been instrumental in attaining the unprecedented growth of the company over the past five years. They are highly capable and dedicated to continuing the high standards and focus on helping funeral service. FrontRunner has always been about family, whether it is our family, our staff’s family or our clients’ families. I couldn’t be more proud of them, or more excited for their future and the future of our clients with so many developments and innovations coming up at FrontRunner”, cites Kevin Montroy.

Ashley Montroy, Frontrunner’s new Chief Marketing Officer will continue to lead the corporate marketing team and accelerate the client marketing services division which has now grown to over 15 employees.

“By providing an in-house focused and integrated marketing approach with Social Media, Search Engine Optimization (SEO), and video marketing, the results are stunning. Compared with a fractured approach of funeral homes running with five different technology companies and three different marketing companies, having everything working as one integrated strategy it truly making all the difference in the growth of their company. The days of ‘build it and they will come’ being sold by less reputable website providers has long passed and firms that sit idly under this belief are quickly seeing their market share decline. In fact, if a funeral home only has a single website as part of their online strategy, they are already losing” says Ashley Montroy. “The addition of Paul Orlando, former Marketing Director of MKJ Marketing and co-founder of Adfinity, to the marketing team raises the bar even higher and helps reinforce FrontRunner as being one of the fastest growing full marketing agencies serving the funeral profession”, concludes Montroy.

Stephanie Montroy is heading up Kingston Webworks, a web-based solutions provider outside of FrontRunner, focused on serving both the local community needs and FrontRunner client needs with their business ventures outside of funeral service, further reinforcing a single integrated approach to help clients excel in all aspects of their businesses. Stephanie will also look after the funeral supplier segment of the death care market for all of their technology and marketing needs.

FrontRunner is a client focused Technology and Marketing integrated solutions company designed to exceed client’s expectations when it comes to innovation, service, support and business growth. To learn more about FrontRunner or get a personalized walkthrough of all that FrontRunner can do for your firm, call 1-866-748-3625 or visit them online at