Premier Preneed Marketing Adds Training Videos to its 360 Platform

DISCOVER Funeral Industry Press Releases July 8, 2022
Premier Preneed

We believe that every funeral director should have the tools to succeed. With the help of our field-leading partners, we publish daily funeral industry news and provide free tools to help our readers advance their careers and grow their businesses. Our editorial focus on the future, covering impact-conscious funeral care, trends, tech, marketing, and exploring how today's funeral news affects your future.

Premier Preneed Marketing Adds Training Videos to its 360 Platform

July 8, 2022 – Premier Preneed Marketing, a prominent preneed marketing company that offers funeral homes throughout the United States a comprehensive product portfolio to meet both their financial objectives and marketing needs, is excited to announce the company has recently developed a series of training videos on the topic of preneed.  These videos are currently found within the Premier Preneed 360 CRM platform.

The videos were created by Craig Stewart, a licensed funeral director and funeral sales trainer, in his role as a key sales training consultant to Premier.  Stewart has been in the funeral profession for more than 25 years, primarily in the advance planning sales arena.

“These videos touch on several preneed topics, including how to be an effective preneed agent as well as what questions are effective during a preneed conference with a family,” stated Craig Stewart.  “This initial collection of training videos is a great addition to the Premier Preneed 360 platform.  I look forward to working with the Premier Preneed Marketing team to create additional videos for the training library.”  

The Premier Preneed 360 platform captures preneed leads in a variety of ways, including landing pages, surveys, forms, inbound phone systems, two-way texting, and pre-built funeral home ads. The platform can automatically message leads via voicemail, forced calls, SMS messaging, emails, social media, and other methods of communication.  Additionally, the system includes built-in tools to collect payments, schedule appointments, track analytics, and the new training video library.

“To ensure every partner firm has access to these training videos, we are also making the videos available outside the Premier Preneed 360 platform,” added Jeff Wright, Vice President – Preneed at Premier Preneed Marketing.  “Simply contact your Premier Preneed Marketing regional sales manager for all the details!”

About Premier Preneed MarketingPremier Preneed Marketing has been providing support, training, and leading life insurance solutions to funeral homes throughout the country for more than fifty years.  The company connects funeral homes with multiple carriers from which to choose and offers single pay, multi-pay, and preneed annuity options as well as standard and guarantee issue plans.   More information is available at