Rollings Funeral Service Celebrates 20 Years of Service

Funeral Industry News January 4, 2022
Rollings Funeral Service 2022 Map

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Rollings Funeral Service Celebrates 20 Years of Service

TYRONE, GA — Rollings Funeral Service is proud to celebrate their 20th year in service in 2022. Since their founding, they have grown to 72 locations across the U.S. with 600 full-time and part-time employees that have served almost 55,000 families in those 20 years. In 2021, Rollings Funeral Service brought on 10 locations along with a cremation society and a monument company, served over 12,000 families, and added one full-time position to their leadership body. 

Looking back on 2021, Rollings Funeral Service was proud to announce the acquisition of: Bilbrey Funeral Home & Cremation Service (Tennessee), Shea Family Funeral Homes (four locations in Vermont), Vermont Cremation Society (Vermont), Shea Monument Company (Vermont), McNeill Funeral Home & Cremation Service (Georgia), Redmon Funeral Home (Ohio), Schnider Funeral Home (Montana), O’Connor Funeral Home & Crematory (Montana) and Porter-Oliger-Pearson Funeral Home (Indiana). With their continued growth, Michelle Smith was brought on as a full-time senior accountant to assist with the financial side of the business. 

“Looking back at 2021 and the past 20 years, it’s absolutely incredible to see how far we’ve come as an organization. From a small team working out of my home, we’ve grown into a leadership body of 12 with 72 of the most well respected funeral homes from Connecticut all the way down to Georgia and all the way out to Montana,” said Greg Rollings, president & CEO of Rollings Funeral Service. “I work alongside some the most fantastic people in funeral service and this company wouldn’t be where it is 20 years later if it weren’t for all of them,” Rollings continued.  

From 1999 to 2001, Rollings served as the president of Meridian Mortuary Group, a venture capital backed funeral home operating company. Wanting to form his own company that was run on family values, not responsible to shareholders, and was purely focused on helping funeral home owners continue their legacy, Rollings left Meridian Mortuary Group and founded Rollings Funeral Service with his wife, Debbie. 

Speaking with one of their first acquisitions in 2002, Fred Clark III, current manager and former owner of Clark Funeral Home in Hawkinsville, GA, mentioned “Working with Rollings Funeral Service for the past 20 years has been like working with one large family. We’ve formed many

friendships throughout the company over the years.” Speaking with one of their newer acquisitions in 2021, Mark Shea, current manager and former owner of Shea Family Funeral Homes in Vermont said “My wife Lisa and I want to congratulate Rollings on their 20 years of service. We’ve been a part of Rollings for a year and feel just as good about the decision now as we did then.”

After 20 years, Rollings Funeral Service is continuing to meet with funeral home owners that want to join a family owned company. They find many owners want to continue family ownership and with Rollings Funeral Service that is exactly what happens. The company continues to be 100% owned by Greg and Debbie Rollings and aren’t venture backed or publicly held. “Large enough to serve, small enough to care,” says Rollings.  

About Rollings Funeral Service 

With over 70 locations, Rollings Funeral Service is one of the largest private funeral home owners in the eastern United States. With each of their firms operated on the local level, their managers work directly with Rollings Funeral Service to establish budgets, pricing, and best practices. They also pride themselves on being a great alternative to selling to a publicly traded company and they continue to search for firms that will be a great fit to their growing family of funeral homes.