New Insights Into Ways Consumers Really Think About Funerals
While at the NFDA Convention I always try to attend at some of the workshops and seminars. This year there were a number of workshops I wanted to...
Alan Creedy
New Research: Why 99% of Funeral Facilities Reinforce Negative Stereotype
Article by: Alan Creedy, FuneralHomeConsulting.org and the Creedy Commentary The Funeral Service Foundation has just released the results of its “Bleeding Edge” research project with world renowned Olson-Zaltman Associates simultaneously revealing both disturbing...
The Vast Majority of Funeral Homes are Using This Inappropriately
Originally from the Creedy Commentary The survey in the attached article isn’t about funeral service and, frankly, most funeral homes aren’t engaged in social media…sad. And I can...
You Should Be Offended…Or Maybe Not?
Friday this last week my day started with a couple of emails and a phone call expressing outrage over a post on Connecting Directors. This one: ...
Should I Buy the Business From Dad or Should We Sell to a Consolidator?
Question: Alan, my father and I have agreed your valuation opinion is a fair price and I think we are ready to move forward on his buyout and...
The Simpler The Strategy The More Likely The Success
Why do DeathCare Practitioners get these “Deer In The Headlight” looks when you use the word “Strategy” in their presence? I think it’s partly because they don’t really know where to start what...
[Uncensored] I Challenged Alan Creedy:This is His Response
I recently had the opportunity to sit down and have a multi-hour long conversation with Alan Creedy. We talked about the funeral profession, life, church, blogging and even...