Look at any successful service business, whether it’s a hospital, a hotel, a restaurant or even a funeral home, and...

Last week in my article “Funerals as Counter Culture” I made a bold statement: “After 50 years of steady decline...

After 50 years of steady decline in public attitudes towards funerals the pendulum is swinging back our way.

In the past few weeks I have used strong negative language: Cowardice…Fight… Neglect   Please understand: this is not an emotional reaction...

Article By: Alan Creedy Is it possible that in some markets people no longer care? In this series on Funeral Apologetics I...

Apologists must be aware of 4 generally accepted fallacies: Consumers think in a well-reasoned rational way In fact, emotions are...

“The Dogmas of the quiet past are inadequate to the stormy present. The occasion is piled high with difficulty and...

How interesting! As I step out to encourage this profession to not give in but take a stand and fight...

Guest article by Alan Creedy Much of my career has involved business turnarounds. This experience serves me well as a...

…The problem is cowardice!! There, it’s been said. Plain and simple: We have been unwilling to stand up for what...