ASD Releases ASD Mobile 4 with Powerful New MobileFH™ Texting Solution

Media, PA—ASD – Answering Service for Directors announced today the release of the company’s ASD Mobile 4 app to the Apple App Store and the official launch of an exclusive texting solution for on-call funeral directors. MobileFH™ Texting allows ASD clients to send and receive text messages using the funeral home’s main business number as the sending number. This innovative technology empowers funeral professionals to be responsive to families without sacrificing their privacy.

ASD’s Technical Team created MobileFH™ Texting specifically to support on-call funeral directors by helping to facilitate mobile communications. The feature works by connecting the funeral home’s office number to ASD. MobileFH™ Texting ensures families and contacts are using the right phone number when sending sensitive information to the funeral home via text message. It also provides on-call funeral directors more freedom to conduct business on the go without giving out their personal cell phone numbers. Funeral home owners and managers can easily review their staff message exchanges with families as all text messages, photos and important documents are stored safely within the ASD Mobile app.

“I have been one of the lucky funeral homes to sign up for the beta testing for MobileFH™ Texting. The day I downloaded the new app on my smartphone, I used it and loved it!” says Funeral Director, Robert Acevez of Acevez Funeral Home in East Chicago, IL. “A first call, at need family was price shopping and I was able to send her prices with the secure name of my funeral home. Not only did it legitimize my response, but it put this family at ease by professionalizing our business. I am a small volume funeral home and new owner in a very traditional community, therefore I often forward my funeral home calls to my cell phone. The ability to text families while away from the office is priceless. Thank you ASD for this progressive thinking and convenient feature.”

By allowing funeral professionals to use their funeral home’s number to communicate via text message, ASD is resolving a whole host of on-call issues that have caused funeral directors countless headaches in the past.

MobileFH™ Texting: 7 Solutions in One Tool

• Offers on-call directors added privacy and better protection for their cell phone number.
• Allows every director to easily retrieve photos and attachments from families and other contacts.
• Prevents directors from having to respond to text messages on their day off, which helps alleviate staff burn out.
• Provides a record of the conversation and a general location for all texts – keeping everyone on the same page.
• Enhances office organization and streamlines tasks by making important communications easier to find and retrieve.
• Gives owners and managers added oversight to monitor staff’s text messages with funeral home contacts.
• Ensures a family does not text a funeral director who is no longer working at the funeral home.

MobileFH™ Texting is an extension of ASD’s MobileFH™ feature, which enables ASD clients to call any phone number from their cell phone and display the funeral home business phone as their outgoing Caller ID. By introducing this patented, unrivaled technology to text messaging, ASD is making it even easier for on-call funeral directors to be responsive to families without sacrificing their privacy.

“When cellular technology was first introduced, it provided directors with more freedom than they had ever enjoyed in the past, but it also introduced a new host of on-call dilemmas. It’s no wonder so many funeral professionals struggle with compassion fatigue and burn out; it’s pretty difficult to separate your personal life from your professional life when you’re receiving text messages from families on your night off,” says ASD’s Vice President and Family-Member Owner, Kevin Czachor. “We analyzed this problem and developed a solution specifically to help on-call funeral directors while improving the funeral home’s overall communication. MobileFH™ Texting is truly a win-win-win for everyone!”

In December, ASD sent out a prerelease invitation to the company’s beta testing program. More than 100 funeral homes worked closely with ASD’s in-house technical team to provide feedback and their firsthand accounts of using the feature. This process helped ASD to ensure MobileFH™ Texting meets the needs of funeral directors and is compatible with all devices. ASD Clients can access the feature by updating their ASD Mobile app through the Apple App Store. An Android-compatible version is currently being developed and will be released in the coming months.

About ASD

ASD – Answering Service for Directors has created a new class of answering service for the funeral profession. Family owned and operated since 1972, ASD blends state-of-the-art technology with an extensive, 6-month training program focusing on compassionate care. The company’s custom-built communication systems and sophisticated mobile tools were designed solely to meet the needs of funeral professionals. By offering funeral directors unmatched protection for their calls, ASD has redefined the role of an answering service for funeral homes. For more information, visit www.myASD.com or call 1-800-868-9950.