ASD’s MobileFH™ Feature Awarded Patent from U.S. Patent Office

Funeral Industry News Funeral Industry Press Releases March 6, 2017
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ASD’s MobileFH™ Feature Awarded Patent from U.S. Patent Office

Media, PA—On February 28, 2017, the United States Patent Office issued ASD – Answering Service for Directors an official patent for the company’s MobileFH™ feature.  MobileFH™ is an innovative telecommunication solution that allows users to control their outgoing Caller ID. It was developed by ASD’s in-house Technology Team specifically to enhance communications between on-call funeral directors and the families they serve.

For years, funeral professionals have needed a solution for the communication problems they experience when using cell phones for business calls. MobileFH™ resolves these issues by giving directors control over their outgoing Caller ID. Directors can easily conduct business away from the office while keeping their personal numbers private. Rather than blocking their Caller ID and unintentionally insulting someone, ASD clients can use MobileFH™ as a discreet tool to keep their professional and personal lives separate. Families recognize incoming calls from the director and know what number they should use to call the funeral home. These combined benefits help protect new opportunities by reducing response time and eliminating the risk of miscommunication.

To activate MobileFH™, directors can simply tap on any phone number within ASD Mobile, tap on the funeral home number and the call will be connected displaying the funeral home’s phone number as the outgoing Caller ID. The proprietary technology introduced by MobileFH™ also allows funeral directors to record these calls for future reference.

“We are thrilled to receive an official patent designation that identifies the unique and revolutionary technology introduced by MobileFH™,” says ASD Vice President and Family-Member Owner, Kevin Czachor. “Before this technology was invented, on-call funeral directors had few choices when it came to returning calls. We developed MobileFH™ while brainstorming ways we could use our technical resources to provide funeral directors with much needed freedom when using their cell phones. By recording these calls, directors also have a detailed backup of their conversations with families. This is just another example of the ways ASD helps provide our clients with a competitive advantage with solutions that can’t be found anywhere else.”

MobileFH™ was recognized with the 2015 NFDA Innovation Award, an honor that is given annually to a funeral service vendor whose product or service exemplifies creativity, innovation and excellence. The feature has become one of the most popular mobile tools available to the funeral profession, with more than 14,000 MobileFH™ calls per month.

“I have an out-of-area phone number. The ability to call families back with my location’s Caller ID showing ensures that everyone I call will pick up the phone, thus improving my communication with the families I serve,” explains Funeral Director, Anne Christ, of Bradshaw Funeral and Cremation Services in Saint Paul, MN.

MobileFH™ is registered under Patent No. 9,584,663. In addition to MobileFH™, ASD also holds patents for three other telecommunication solutions: First Call Connect™, Solicitor Shield™, and an Aural Volume Feedback tool that is used by ASD internally for quality control.

About ASD

ASD – Answering Service for Directors has created a new class of answering service for the funeral profession. Family owned and operated since 1972, ASD blends state-of-the-art technology with an extensive, 6-month training program focusing on compassionate care. The company’s custom-built communication systems and sophisticated mobile tools were designed solely to meet the needs of funeral professionals. By offering funeral directors unmatched protection for their calls, ASD has redefined the role of an answering service for funeral homes.  For more information, visit www.myASD.com or call 1-800-868-9950.

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