[Friday Humor] Food for Thought, Level the Playing Field

A few months ago we posted an article about a funeral service who did a spoof of the MAC vs PC commercial as part of their marketing. Shortly after that we posted a guest article from Alan Creedy that was directed at inspiring funeral homes to think out of the box when creating marketing material. Now of course I know that there is a fine line when it comes to funeral home marketing and that you can’t make death to humorous or you might turn some people off. I also know that some smaller funeral homes just can’t compete (in marketing) with larger funeral homes who have a much larger budget. That is all changing.

With social media the playing field is level. You don’t have to have a huge budget to make a large presence with social media. Below is a video that was put online March 5th. This video has gone viral and in just a few days has racked up over 1.5 million views (at the I was writing this). I am positive that this small brand has quickly grabbed the attention of large competitors, and all it took was a creative and humorous video which, I am guessing took less than $1,000 to produce, and social media users did the rest.

*Warning: 2 explicit words (PG-13)