Funeral Industry News

NFDA Convention Keynote Speakers Will Inspire Personal and Professional Success

April 9, 2014

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NFDA Convention Keynote Speakers Will Inspire Personal and Professional Success

Wednesday Special Engagement session features presenter from The Ritz-Carlton Leadership Center


Brookfield, Wis. – The National Funeral Directors Association (NFDA) today announced that Daniel M. Clark and Steve Gilliland will headline its 2014 International Convention & Expo. For the second year in a row, NFDA will feature a free NFDA Special Engagement session on Wednesday afternoon. This year, NFDA is pleased to welcome Jeff Hargett from The Ritz-Carlton Leadership Center. The NFDA Convention will take place October 12-15 at the Music City Center in Nashville, Tenn.


Daniel M. Clark, CSP, CPAE, Dan Clark and Associates, Salt Lake City, Utah
The Art of Significance: Life Changing Leadership
Opening General Session, Monday, October 13, 9:45 a.m.
Successful people identify themselves in terms of what they do and seek what’s impressiveSignificantindividuals identify themselves in terms of who they are and seek what’s important. Attendees will leave Clark’s inspiring session with an understanding of the Twelve Highest Universal Laws of Significance that surpass “doing the right thing.” To achieve significance, a person must relentlessly pursue a daily path of personal refinement and peak performance, making sure their purpose is what they say it is and their influence is what it needs to be.
Steve GillilandSteve Gilliland Inc., Mocksville, N.C.
Enjoy the Ride™
Closing General Session, Wednesday, October 15, noon
A blueprint for getting the most out of life, Enjoy The Ride™ is a hilarious and eye-opening motivational experience that will cause attendees to examine where they are both personally and professionally. Discover how to evolve and appreciate, rather than simply maintain and exist. According to Gilliland, if individuals want to achieve true success and fulfillment, they must first discover an enthusiasm for their work and personal life – then decide where they are heading, get on the bus, choose the right seat and Enjoy The Ride.
Jeff Hargett, Senior Corporate Director, Culture Transformation, The Ritz-Carlton Leadership Center
“Radar On-Antenna Up”: The Ritz-Carlton Method of Fulfilling Unexpressed Wishes and Needs
NFDA Special Engagement, Wednesday, October 15, 2 p.m.
There is no greater experience in service delivery than to surprise and delight a customer. During this NFDA Special Engagement, attendees will learn how the Ladies and Gentlemen of The Ritz-Carlton take service excellence to the highest levels every day. Hargett will share the importance of a written service strategy, the difference between customers’ expressed and unexpressed wishes, and the power of creating unique, memorable and personal experiences.
The NFDA International Convention & Expo is the world’s largest gathering of funeral directors and helps attendees achieve more in their businesses, communities and lives. The latest information, including details on how to register for the Convention and reserve hotel rooms, can be found by visiting calling 800-228-6332. Those who wish to attend convention can save up to $100 on the registration fee when they register on or before September 5.
NFDA thanks its 2014 International Convention & Expo sponsors:
  • Platinum Sponsor: Federated Insurance
  • Gold Sponsors:  Frazer Consultants, NGL Insurance Group
  • Silver Sponsors: Aurora, Bass-Mollett Publishers, Batesville, Facultatieve Technologies, The HELPCard, Jefferson Gardens, Madelyn Company, Messenger, Nomis Publications Inc.
  • Bronze Sponsor: Doric Products Inc.
NFDA is the world’s leading and largest funeral service association, serving 19,700 individual members who represent more than 10,000 funeral homes in the United States and 39 countries around the world. NFDA is the trusted leader, beacon for ethics and the strongest advocate for the profession. NFDA is the association of choice because it offers funeral professionals comprehensive educational resources, tools to manage successful businesses, guidance to become pillars in their communities and the expertise to foster future generations of funeral professionals. NFDA is headquartered in Brookfield, Wis., and has an office in Washington, D.C. For more information, visit
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2014 NFDA International Convention & Expo
Music City Center – Nashville’s new downtown convention center
October 12-15, 2014 Nashville, TN