One thing I have realized from attending many funeral conventions as well as a number of marketing seminars, is that the most useful context is generally not delivered in the seminar sessions. The most useful conversations and context happen around the bar and it has nothing to do with the alcohol.
It has everything to do with sharing real world problems and solutions with other individuals and business owners that already have or are currently experiencing the same issues and business decisions you are.
ConnectingDirectors.com was recently approached by FuneralOne to collaborate on a eBook titled “Lessons From Successful Funeral Homes“. The cool thing about the eBook that makes it different than most ebooks is it’s going to be 100% user-generated content. In order to do this FuneralOne has created a survey that asks funeral professionals to answer questions on cremation, social media, work/life balance, etc.
The answers from the survey will be what is compiled in the eBook. Real life, real world information from other professionals going through the same exact situations you are.
The more information that can be compiled the more valuable the eBook will be.
Please do your part to help our profession and other funeral homes by taking this short survey: http://www.surveygizmo.com/s3/1084559/Lessons-From-Successful-Funeral-Homes
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