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Home Video DISRUPT! Series

Vanity Won’t Create ROI | DISRUPTu! 052

CDFuneralNews by CDFuneralNews
October 22, 2025
in DISRUPT! Series, Marketing & Social Media
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Likes are great, but they don’t always create ROI. Often times, the perception of high likes on a page gets confused with actual buying potential. Ryan teaches that likes can often be a vanity metric that don’t necessarily lead to ROI on your Facebook page. ROI comes through valuable content. You may be thinking, What is valuable content? Can I re-purpose high engagement content that I have used in the past? Should I boost every post? Ryan answers all of these important questions in this episode of DISRUPTu!

_________________________________________________________________________
About Ryan Thogmartin:

Ryan Thogmartin is a death care entrepreneur and the CEO of DISRUPT Media and creator of ConnectingDirectors.com. | Follower of Christ | Husband | Father | Entrepreneur | Host of #DISRUPTu! and #FUNERALnationtv | Lover of Skittles

About DISRUPT Media:

Most deathcare companies struggle with Facebook marketing. We provide a process for creating personalized Facebook content that will drive community engagement and measurable leads ensuring growth and profitability.

CDFuneralNews
CDFuneralNews

The Connecting Directors newsroom. Reporting on the people, businesses and ideas shaping funeral service.

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