How I Learned to Stop Pissing Into the Wind
It’s no longer a secret. The adaption rate of funeral professionals when it comes to embracing a new marketing strategy targeting the "Boomer" segment is virtually a non-starter. A new...
Ryan Thogmartin
Funeral Survey Results – Suppliers and Support Services
We wanted to conduct a Survey of the www.connectingdirectors.com community. We contacted Timothy J. O’Brien, M.S. of ISMPI, Inc. to assist in developing and conducting the survey. In an effort to get...
'The Conversation Project' Turns Focus on End-Of-Life Care
'The Conversation Project' pushes forward with global initiative about end-of-life care. From the outside it sounds like an amazing movement with extreme healing and grieving benefits for the bereaved. But I notice one...
Aurora Pink Slips – Here Are the Positions Let Go
As we shared with you last week Aurora Casket Company's PR group called ConnectingDirectors.com "gossip" when asked by a Indiana News service to comment on the reports we made regarding layoffs....
A Simple Answer to The Most Asked Social Media Question
I think I have been complexing the social media game for funeral professionals. When asked the question of "why do I need social media for my funeral home"...
New Funeral Director Board Game – A Race to Your Final Resting Place
I came across a new Kickstarter project yesterday titled: Funeral Director...A Race to Your Final Resting Place. Naturally this piqued my interest. The idea is a new board...
Grief, Like a Facebook Page, Cannot be Easily Deleted
Article from the Digital Morning with Katie Couric This has been a hot topic on ConnectingDirectors.com for a few months and is now hitting the mainstream. Social media...