Premier Preneed Marketing, a leading preneed marketing company, has announced the hiring of Adam Land as Director of Sales. In his new role, Land will expand and strengthen the Premier’s sales team’s relationships with funeral homes, agents, and agencies, while driving continued growth in pre-need funeral services.
Land brings nearly two decades of proven success in sales leadership, marketing, strategic planning, and business development within both the preneed and insurance marketing sectors. Most recently, he served as Vice President of Preneed Sales for National Preneed Company, LLC, where he guided sales and marketing operations, developed new business strategies, and managed significant growth initiatives. Under his leadership, sales more than doubled in five years, with consistent year-over-year increases. Before National Preneed Company, Land served as Director of Sales & Marketing at Premier Preneed Marketing.
Land will join the Premier team to offer recruitment, training, and mentoring of preneed sales professionals; implement strategic sales plans; and ensure that funeral homes and the families they serve receive exceptional support. He will also play a key role in community outreach and compliance oversight, helping to uphold Premier’s commitment to integrity and performance in the preneed marketplace.
“Our goal in bringing Adam on is to expand Premier’s capacity to deliver outstanding service, support, training, and technology to our funeral home partners,” said Jeff Wright, Vice President – Preneed at Premier Preneed Marketing. “His track record of growth and leadership allows us to expand our ability to work with larger groups, as well as individual locations that want to nurture and protect their communities with preneed.”
“I’m excited to join Premier Preneed Marketing at such a pivotal time in our profession,” said Land. “I look forward to partnering with funeral homes and agents to create meaningful solutions that not only grow business but also serve families with compassion and integrity.”
Land holds a Bachelor of Science degree in Journalism from the University of Kansas and is licensed in life insurance across multiple states.
About Premier Preneed Marketing: Premier Preneed Marketing, an Integrity Company, has provided support, training, and leading insurance solutions to funeral homes since 1968. By consistently designing innovative, consumer-friendly products, Premier has earned a reputation as one of the most respected insurance brokerages in the country. In addition to strong commission schedules and outstanding product offerings, Premier also provides value-added services to help their funeral home partners grow their businesses. To learn more, visit www.premierpreneed.com.
