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Home Funeral News Company News & Mergers

[Live Video] Pierce Chemical Draws Winner for 50th Anniversary Gold Plated Duotronic Embalming Machine at NFDA

CDFuneralNews by CDFuneralNews
October 22, 2025
in Company News & Mergers, Products & Startups
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In commemoration of the fiftieth anniversary of the Pierce Duotronic embalming machine, a gold-plated Duotronic was raffled off Tuesday at the National Funeral Directors Association (NFDA) expo in Boston, MA. The proceeds of the raffle went to the Wilbert Foundation charity.

The Wilbert Foundation is a non-profit 501(3)c organization that provides pediatric chaplains with resources to help children cope with the trauma of sickness, grief and death. Working with the Pediatric Chaplains Network, the Wilbert Foundation sponsors grief training for professional chaplains hired into pediatric settings. The Foundation also provides Bertie Bear Kits that aid chaplain interaction with families and provide children with a package that opens into a playhouse for the Bertie Bear stuffed animal and filled with other helpful tools such as a journal and white board for children to express their feelings, a puzzle, stickers and coloring book that help normalize the children’s activities.

“We feel this is the ideal way to commemorate this milestone,” said Lance Ray, COO and Executive Vice-President of Pierce. “A gold-plated Duotronic ties into its Golden Anniversary while giving funeral professionals an opportunity to support a golden cause.”

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