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Home Professional Guidance & Resources Marketing & Social Media

How to Use Facebook’s New Graph Search

Ryan Thogmartin by Ryan Thogmartin
October 22, 2025
in Marketing & Social Media, Professional Guidance & Resources
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I got a number of emails today from funeral homes wanting to know how Facebook’s new Graph Search would work. It’s starting to rollout to beta testers so those of you who got on the list should be getting access to the feature soon. I am super excited about the number of funeral homes who are excited about this new feature from Facebook and have reached out to us for social media strategy and management. You realize the substancial impact social will have on your funeral home over the next 3 – 5 years. Welcome to 2013 and the future of your business!

One really cool thing about Graph Search is that the more people who start the use it the more data the search can collect making the search results more robust.

Instead of recording a video on how to use Facebook’s Graph I found a easy to understand tutorial video on Business Insider:

 

How To Use Facebook’s New Graph SearchThe next big thing for Facebook is Graph Search, which is a huge improvement in the social network’s search feature. Graph Search is currently in beta and will only be available for a few thousand users for the time being. You can sign up to become a tester right here.

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Ryan Thogmartin
Ryan Thogmartin

Ryan Thogmartin is deathcare’s most disruptive voice. The guy who turned a historically silent profession into a content-driven, culture-shaping, conversation-dominating landscape. As the CEO of DISRUPT Media, the largest and most creative agency in funeral service, Ryan has spent over a decade helping funeral companies win attention, build brand authority, and grow call volume with bold creative that actually converts. He’s also the founder and publisher of ConnectingDirectors.com, the largest and most influential publication in deathcare, reaching more funeral professionals every month than any other platform in the profession’s history.

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