West Des Moines, Iowa – Homesteaders Life Company, a national leader in preneed funeral funding, today announced the launch of Your Journey Forward, a thoughtfully curated aftercare program designed to support families through grief while gently introducing the value of preplanning.
Your Journey Forward goes beyond traditional aftercare materials by offering a complete, turnkey solution for funeral providers. The program combines branded collateral, practical tools and a comprehensive training framework to help funeral professionals deliver consistent, compassionate care during one of life’s most difficult moments.
“At its core, Your Journey Forward is about helping funeral providers extend their care beyond the service,” said Cole Waybright, Homesteaders VP-Sales Optimization. “Many aftercare offerings stop at providing materials. What sets this apart is that it’s a fully supported program – complete with training, an implementation guidance and ongoing support – so funeral professionals can confidently and consistently serve families in a more meaningful way.”
The program is designed with ease of adoption in mind and includes robust support materials to ensure success at every level of the organization. Funeral providers receive both individual and group training opportunities, ensuring all staff members understand how to effectively use the program. A comprehensive implementation guide further supports seamless integration into existing workflows.
By pairing compassionate aftercare with a natural introduction to preplanning, Your Journey Forward helps funeral professionals build stronger, longer-lasting relationships with the families they serve – while reinforcing their role as trusted advisors in the community.
For more information about Your Journey Forward, visit homesteaderslife.com/your-journey-forward.
Homesteaders Life Company, a mutual company owned by its policy holders, is a national leader providing products and services to help people design a better farewell. Visit homesteaderslife.com to learn more.
