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Home Professional Guidance & Resources Marketing & Social Media

Connecting Directors Launches the First Funeral Industry-Specific Social Networking Site

Ryan Thogmartin by Ryan Thogmartin
October 22, 2025
in Marketing & Social Media, Trends & Innovations
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Ryan Thogmartin, founder of Connecting Directors (www.connectingdirectors.com) is excited to be bringing full-blown social networking to the funeral industry, with the launch of CDSocial (www.cdsocial.com). ?We?ve literally made history here; ours is the first industry-specific social networking site on the Internet,? and Ryan added, ?it?s just one more example of my personal commitment to keep Connecting Directors on the leading edge of funeral service. There?s nothing like it out there, I guarantee it.?

Members can create informative profile pages, and easily upload photos or videos. ?It really works just like Facebook,? shared Ryan, ?you?ll be able to ?friend? others, and truly stay ?connected? with your peers and leaders in the industry. Honestly, it?s what I?ve been working toward since the very beginning.?

?Web sites evolve,? declared Ryan, ?and we?re no exception. ?The more I thought about it, the more I realized there needed to be some separation between the social media side of things, and the industry news side. With CDSocial, our companion site, Connecting Directors is living up to my original vision: an interactive space where funeral service professionals can stay both informed and connected.?

But, Ryan was clear that it?s more than that. ?Our social networking site reflects my desire to educate members on using social media in promoting their businesses. Now they can come somewhere familiar to get used to this relatively-new platform. Members can learn how to do all the things they want to do in the wider world with Facebook, LinkedIn, and Twitter, and they can learn as they go ? without pressure.?

It?s pretty obvious to many funeral home owners that social media offers a new way to promote their businesses. In a very recent MLive.com (www.mlive.com) article, Saginaw area funeral homes use Facebook, Twitter to connect with community, journalist Lindsay Knake wrote of the social media success of Wakeman Funeral Home. Rodney Wakeman said that he ?wants to be where people are looking, and that?s on the computer,? shared Knake.

?He knows that social media is having a big impact for his firm,? shared Ryan. And this is something every funeral home or cremation provider can do. I want Connecting Directors to be a place for funeral home owners and operators to learn the power of social media ? first hand.?

If you?re one of those skeptics about the potential of social media, Ryan posted a copy of the MLive.com article on Connecting Directors (www.connectingdirectors.com) for your review. ?I want members to learn by example ? I know I can talk for hours, but when they read of another firm?s social media success, most funeral directors are persuaded to try it.

?Log-in to your account to read the full article,? requested Ryan. ?If you?re not a member, join. It?s free, and takes just a couple of minutes,? assured Ryan. ?Then, come join CDSocial. You?ll get access to all our social networking features; to connect with others who are using social media, as well as those interested in learning how to harness the worldwide social media giants to promote their businesses.?

?I want you to know, if you?re interested in Social Media Coaching, we?ve put together a great program just for funeral service professionals,? shared Ryan. ?You can learn more about it, and sign up for one-on-one coaching, on the CDSocial site.?

Ryan wants everybody to be a part of the social media revolution in funeral service. ?If you?re on Facebook, become a fan of the Connecting Directors page. If you?re looking to really get connected with others in funeral service, be sure to come join us at CDSocial. Just like Connecting Directors, it?s free. And it?s the place to be. Let?s get this social media ball rolling!?

Ryan Thogmartin
Ryan Thogmartin

Ryan Thogmartin is deathcare’s most disruptive voice. The guy who turned a historically silent profession into a content-driven, culture-shaping, conversation-dominating landscape. As the CEO of DISRUPT Media, the largest and most creative agency in funeral service, Ryan has spent over a decade helping funeral companies win attention, build brand authority, and grow call volume with bold creative that actually converts. He’s also the founder and publisher of ConnectingDirectors.com, the largest and most influential publication in deathcare, reaching more funeral professionals every month than any other platform in the profession’s history.

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