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Home Funeral News Company News & Mergers

Passare, Inc. Names Jay Thomas as Vice President and Chief Executive Officer

CDFuneralNews by CDFuneralNews
October 22, 2025
in Company News & Mergers, Leadership & Management
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San Francisco, CA – August 4, 2015 – Passare, Inc., a Software as a Service (SaaS) company offering the only cloud-based funeral arrangement and collaboration platform in the funeral profession, recently announced the promotion of Jay Thomas to the role of Vice President and Chief Executive Officer.

“Jay has been instrumental in leading the Passare team through a major transition time,” said Kris Seale, President of Passare and President and CEO of Directors Investment Group (DIG). “Jay has been a rock not only for the Passare team, but for our Passare subscribers as well. Our Passare clients mention Jay by name and can’t say enough about his outstanding service and support to their team. We are delighted that Jay has accepted the position of VP and CEO, and we are looking forward to seeing Passare continue to grow under his guidance and leadership.”

Thomas joined Passare in March of 2014 as Vice President of Operations. He has over 20 years of experience leading teams in the global technology market for large, national and global corporations, start-up companies, and start-ups within companies.

“Passare has now moved from a start-up to a fully operational company,” said Thomas. “We have processed thousands of cases within the Passare platform. Since the end of last year, we have grown by 300% as a company. This has been a truly remarkable journey, and the company is continuing to grow at a rapid pace.”

Thomas said that Passare’s platform has developed into the most robust funeral case management system on the market. However, Thomas was quick to point out that Passare is more than a case management system.

“Passare is addressing the complete marketplace,” said Thomas. “We are helping to make communication and collaboration simple and easy—for funeral directors, families, and even beyond to the community. Passare is addressing the communication needs for everyone who is involved in the funeral process.”

Jay Thomas brings a solid business and technology background to Passare. Over the past 20+ years, Jay has held several key roles including: leading the development of one of the world’s first unified messaging systems, building technology alliances for a global company, and building and leading global services and operations at a start-up within a large, global corporation. Before joining Passare, Jay established his own consulting business to help start-ups focus on connecting their technology to business needs and opportunity. Jay received his MSEE degree from Santa Clara University in Silicon Valley.

ABOUT PASSARE:
Passare, Inc., is a privately held Software as a Service (SaaS) company offering the only cloud-based funeral arrangement and collaboration platform in the funeral profession. Passare’s online system is helping funeral directors reimagine the funeral experience for the families they serve. With Passare, funeral directors can connect and communicate with families anytime, anywhere, from any Internet-connected device. To learn more about Passare and our nationwide network of funeral providers, please visitwww.passare.com.

CDFuneralNews
CDFuneralNews

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