Batesville Showcases New Products with Value-Added Personalization at 2021 NFDMA Conference

Batesville Funeral Industry News Funeral Industry Press Releases July 27, 2021
Batesville Logo

We believe that every funeral director should have the tools to succeed. With the help of our field-leading partners, we publish daily funeral industry news and provide free tools to help our readers advance their careers and grow their businesses. Our editorial focus on the future, covering impact-conscious funeral care, trends, tech, marketing, and exploring how today's funeral news affects your future.

Batesville Showcases New Products with Value-Added Personalization at 2021 NFDMA Conference

BATESVILLE, Ind. – Batesville joins the National Funeral Directors and Morticians Association in welcoming its members to the 84th Annual Convention and Expo taking place July 31 – August 5 in Grapevine, Texas. This is the company’s first large in-person event since the start of the COVID-19 pandemic and Batesville is taking advantage of the opportunity to showcase new burial and cremation products that will be available later this summer and fall.

“We look forward to the NFDMA event every year, and it is especially rewarding to be able to express our gratitude and respect for the amazing work funeral directors have done throughout this crisis, and to share this experience in person,” said Jenn Parvin, vice president of marketing and technology at Batesville.

A Platinum Partner and longstanding advocate of ongoing education, Batesville is proud to sponsor the keynote address, “What Happened to the Employee We Hired?,” by Dr. Adolph Brown, III on Tuesday, August 3 at 11 a.m. (CT). Dr. Brown is a highly regarded leadership and motivational speaker, master teacher and mental health expert. He will discuss the value of a success mindset, championship habits and show how to implement these in our professional and personal lives. His presentation offers 2 CEU credits.

Visit the Batesville booth near the entrance to the exhibit hall to explore a variety of innovative products, including four new burial and cremation caskets with the company’s proprietary Family Choices® personalization and memorialization features, plus a popular, best-selling NewPointe® design. Batesville experts will demonstrate the flexibility of these solutions and show how easy it is to make a custom Image medallion. Visitors will be able to take their custom creation home.

  • OC1 Carnation (18 gauge): Fresh, contemporary design with a dual overlay and classic basketweave interior – NEW
  • QD5 Silverstone Grey (20 gauge): Our most affordable personalized product in a unique color made popular by the auto industry – NEW
  • Clifton 27-inch (Select): An affordable oversize casket suitable for burial or cremation – NEW
  • Dryden Brown (Select): A more contemporary finish on a popular design, suitable for burial or cremation – NEW
  • Virgo Blue (18 gauge): A proven performer in our NewPointe Collection with an optional decorative kit

Funeral professionals can also see demonstrations of Batesville technology products, including its high-performance websites, industry-leading MIS enterprise management software and learn more about new website integrations with CRäKN, Osiris Software and Passare management software systems.

Exhibit hours: Tuesday, August 3, 12:45 p.m. – 5 p.m. (CT); Wednesday, August 4, 10 a.m. – 2 p.m. (CT).


Batesville (, a wholly owned subsidiary of Hillenbrand, Inc. (NYSE:HI), is a recognized leader in the death care industry in North America, offering a comprehensive portfolio of burial and cremation products, memorialization options and innovative technology solutions. For more than 125 years, Batesville has supported licensed funeral professionals in helping families honor the lives of those they love.® A history of manufacturing excellence, product innovation, superior customer service and reliable delivery helped Batesville become – and remain – an industry leader.