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DNA Memorial and DISRUPT Media Partner to Help Funeral Homes Save Lives

March 25, 2015

DNA Memorial and DISRUPT Media Partner to Help Funeral Homes Save Lives

DNA Memorial is pleased to announce a partnership with DISRUPT Media and their FUNERAL Social Design Process, to provide an exclusive offering to DNA Memorial Licensed Providers.

Social Media has provided a platform for funeral homes to share their story and initiate conversations within their communities to consumers. The exclusive offer provides funeral homes the ability to tell their unique story via Social Media with a suite of funeral content to engage consumers with positive and engaging messages. “Our FUNERAL Social program provides funeral homes with an in-depth process to mesh their goals, create their own story and share it with their community. We are excited to align DNA Memorial with our company to assist funeral homes with sharing relevant content and important information to engage the communities they serve” say Ryan Thogmartin, Founder of DISRUPT Media and proprietor of Connecting Directors.

“Our message is clear: funeral directors provide families the last chance to preserve their deceased loved one’s genetic record, DNA. Consumers are cognizant of the importance that DNA provides for medial and genealogical use now, and especially in the future. Our proprietary process of extracting DNA from a non-invasive mouth swab or hair and binding the DNA to a substrate for room temperature storage is new technology that is especially important for future generations. Because funeral service is “in our DNA” we understand the complexities associated with funeral arrangements and operations. Our simple process using videos, our presentation materials and exclusive funeral home ordering online portal is specifically designed for funeral directors” say Jeff Harbeson, CEO of DNA Memorial.

The package is available to all DNA Memorial Licensed Providers and includes a budget for promoting and advertising on Facebook as well as managing the process along with analytics.
Launch of the program will be featured at the upcoming ICCFA in San Antonio at booth #1038 of DISRUPT Media. For more information, contact Ryan Thogmartin at [email protected] or Jeff Harbeson at [email protected].