What is Dignified and Who is the Judge?
The Market is the Market and They Get to Decide!
That’s not dignified! This is something that is said far to often in this profession. I hear it everyday. ‘We can’t do that kind of content, it’s to edgy, our customer doesn’t respond to that, it’s not dignified.’
This is a video I recorded as a response to the funeral directors that say ‘that’s not dignified’. I share the importance of why you should step back, breathe and analyze what type of marketing your audience actually engages with it. The market gets to decide.
Go to http://funeralsocial.com to find out more about the services we offer. Our clients who are apart of our FUNERAL Social Design Process are seeing an increase in post reach and engagement of over 300%.
Ryan is also the founder of ConnectingDirectors.com. ConnectingDirectors.com is the leading online daily publication for funeral professionals with a reader base of over 45,000 of the most elite and forward-thinking professionals in the profession. With ConnectingDirectors.com Ryan has created a global community through an online platform allowing funeral professionals to Stay Current. Stay Informed and Stay Elite.
Latest posts by Ryan Thogmartin (see all)
- 299 SECONDS OF INFO HOTTER THAN A BURNING CREMATORY | DISRUPTu! 029 - July 19, 2017
- ENGAGE, CRAFT GREAT CONTENT, LISTEN and WIN | DISRUPTu! 028 - July 12, 2017
- What is Dignified and Who is the Judge? - July 9, 2017
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