Facebook Announces “Save” Feature

August 4, 2014
Advertisement

Article By Disrupt Media

If there’s one thing Facebook understands, it’s that an enormous number of people are checking their news feed and reading posts while they’re at work or commuting. A lot of content marketers understand this too which is why we’ve seen a rise in bite-size content, aimed to be “easily digested”.

However Facebook have found another way. On Monday they revealed the introduction of a “Save” feature. What this allows you to do is save a post so that you can easily find it later. There are already apps and browser extensions that aim to do a similar thing but by having the option in Facebook itself should be really convenient.

introducingsaved2

Advertisement

Your saved posts are synced across the desktop and mobile apps so you could spot something while you’re on the train and read it on your computer once you get home. Or what might be more likely, spot something on your work computer and check it out during the journey home.

What’s especially nice about the new feature is that Facebook will remind you when you have something saved. This should help prevent the problem that happens to many of us where we bookmark something for later, only to forget about it for months on end.

This should be great news for content marketers because it means rather than timing longer content for when people are at home, you can get their attention at any time of day and they can easily find that content again when they have time for it.

But what do you think? Do you think it will help content get read? Please add your thoughts and comment below.

DISRUPT Media

DISRUPT Media

DISRUPT Media is a full service social media agency specializing in social media strategy, management and reporting for funeral companies. DISRUPT Media is the creator of the FUNERAL Social Design Process which is the only full service social media strategy program crafted specifically for the funeral profession.

Go to http://funeralsocial.com to find out more about the services we offer. Our clients who are apart of our FUNERAL Social Design Process are seeing an increase in post reach and engagement of over 300%.
DISRUPT Media
Advertisement

You may be interested

CDthreads Launches Limited Run Fresh T-Shirt Designs for Funeral Directors
News
321 views
News
321 views

CDthreads Launches Limited Run Fresh T-Shirt Designs for Funeral Directors

Ryan Thogmartin - October 11, 2017

Being a funeral professional is a lifestyle. It's not something you can turn on and off. In most other professions…

What Does It Mean To You To Be a Funeral Director?
News
399 views
News
399 views

What Does It Mean To You To Be a Funeral Director?

CDFuneralNews - October 10, 2017

Guest article was written and provided by Dylan Stopher, Wilbert Vaults of Houston “Show me the manner in which a…

Memory Glass Partners With Messenger
Funeral Industry Press Releases
129 views
Funeral Industry Press Releases
129 views

Memory Glass Partners With Messenger

CDFuneralNews - October 10, 2017

Auburn, IN: - Memory Glass and Messenger are pleased to announce their partnership to extend the reach of the custom…

Comments