An Outsider’s Perspective of The Funeral Industry – CDTV Episode #12

CDTV is the world’s most fun funeral industry webshow, focused on industry trends, information, and products and how they can make funeral homes more profitable.

I have been so lucky this week to have my Dad with me at the ICCFA Convention. This is his very first experience with the funeral industry, besides attending a funeral service. The only things he really knows about the industry are things that I have told him.

Since asking my Dad to join me in my booth (to help man the booth while I run around and meet some peeps), I have had to take some time to get him fluent with the site. So for the last few weeks he has been getting our daily email and reading many of the articles.

Before the start of the convention I sat my Dad down and asked him what his expectations were for the convention and what type of things he expected to see, as well as his perception of the industry and funeral directors. Our short video conversation is below.

After the convention is over we are going to do another video and get his honest opinion of what he thought (that should be very exciting).

I hope you enjoy!!

An Outsider’s Perspective of The Funeral Industry from Ryan Thogmartin on Vimeo.