Preneed & Sales
NFDA Releases Guidelines for Evaluating Preneed Trusts and Insurers
The National Funeral Directors Association (NFDA) has released guidelines to help funeral directors evaluate the financial stability of companies that...
Read moreDetailsFuneral Industry: Is your Pre-Need Sales Person Well Prepared?
Many times, in the funeral homes I deal with, the pre-need sales person is totally unprepared. They themselves sometimes don?t...
Read moreDetailsNo, I Cannot Sell You a Funeral Today For Some Tomorrow
Recently I considered applying for a pre-need position when it became available. I considered it very briefly before deciding that...
Read moreDetails“Brush Up on Your Sales Pitch – Liz is Coming Monday”
It started with a brief note ? ?Brush up on your sales pitch?..? What is it that funeral directors are...
Read moreDetailsHow to Help Your Product Sell Itself – Part 2 – “Hot Spot” Cross Merchendising
Every section of every fixture has what's called a "Hot Spot Cross" ? the part of the fixture that sells...
Read moreDetailsHow to Help Your Product Sell Itself: Part 1 “Vertical Merchandising”
There is an art to presentation and display, but there is also a science. Certain areas of your selection room...
Read moreDetails“In God We Trust, All Others Pay Cash”
It was TWENTY YEARS ago and our accounts receivable were under $100,000.000. Wow! We celebrated! That was just like money...
Read moreDetailsYour lips say “No” but your business card says ?Sales”
What constitutes pressure sales? I am sure that the answer has as many takes as there are individuals in the...
Read moreDetailsPrepaid Funeral CFO is Indicted In $600 Million Fraud Ring
A decade-long criminal fraud in the prepaid funeral business has or will cost multiple state agencies, consumers and funeral homes...
Read moreDetailsPrepaid Funeral CFO is Indicted In $600 Million Fraud Ring
ST. LOUIS ? A decade-long criminal fraud in the prepaid funeral business has or will cost multiple state agencies, consumers...
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