Preneed & Sales
Are You Seeing Less Clients Who Have Life Insurance?
Why don't Americans buy life insurance? At least part of the answer is that we're not absolutely convinced that the...
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Lawmakers Seek Repeal of Ban on Pre-paid Funeral Discounts
NASHVILLE — Over the objections of some in the funeral home industry, two Knoxville legislators are proposing the repeal of...
Read moreDetailsValMark Memorial Group Providing Funeral Homes with Value Messages and Brand Promises that Deliver
Sanibel, FL: The key to winning clients and growing market share is value--not discounting. The majority of people think that...
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Tennesseans for Funeral Reform Launches Campaign to Bring Discounts to Consumers
NASHVILLE, Tenn. - The sudden or unexpected death of a loved one…it is one of the toughest times for a...
Read moreDetailsC&J Financial announces Scott Payne as Regional Director of Sales & Marketing
Rainbow City, Alabama - C&J FINANCIAL, a leading provider of Insurance Assignment Funding to the funeral industry, is pleased to...
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A Casket Salesman's Lessons on Creating Brand Loyalty
Brand marketers invest billions creating an emotional connection between their brand and prospective or current customers. In fast food, packaged...
Read moreDetailsA Casket Salesman’s Lessons on Creating Brand Loyalty
Brand marketers invest billions creating an emotional connection between their brand and prospective or current customers. In fast food, packaged...
Read moreDetailsCooperative Funeral Fund reinforces strength in service and management of preneed and perpetual care funds with a creative new logo under VP of Sales and Marketing
MADISON, CT. -- Under the direction of Todd Mannix, VP Sales & Marketing, Cooperative Funeral Fund (CFF), Inc. has redesigned...
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Is it Sales or Is It Educating?
Once again, I heard another sad voice say "I didn't know that there were unethical pet loss services out there...
Read moreDetailsFiducial Acquires Federated Funeral Directors of America
Two successful family owned businesses join forces. Fiducial, a family owned accounting firm with over 70 offices in the U.S.,...
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