Passages International Welcomes New Sales Representative

DISCOVER Funeral Industry News Funeral Industry Press Releases Passages International July 12, 2022
Passages International

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Passages International Welcomes New Sales Representative

ALBUQUERQUE, N.M. (July 12, 2022) – Passages International has added Kerry Potter to their team as a Sales Representative. Kerry will be managing outside sales to wholesale customers, including funeral homes, cemeteries, and more. 

Potter is a green burial advocate and educator. She began her career in the industry when she opened her natural burial boutique, Dying to Bloom, where she sold earth-friendly burial products. As an executive for a radio station in New York, she also hosted a call-in talk show that focused on green burial trends and services.

Potter is a certified life-cycle celebrant and hospice volunteer and understands the healing comfort of end-of-life ceremonies. Impressed with the products and mission of Passages, Potter is excited to represent the company and looks forward to building relationships with funeral directors in New York, New Jersey, and Pennsylvania.

“We are excited to have Kerry join our sales team in the New Jersey, New York, and Pennsylvania regions,” said Passages International President and Co-Founder Darren Crouch. “She brings a passion for less traditional and more sustainable funerals, and will be a great resource for our funeral home partners, helping them remain relevant and profitable in a rapidly changing environment.”

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