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Vanity Won’t Create ROI | DISRUPTu! 052

September 11, 2018

ConnectingDirectors.com is the leading online daily publication for funeral professionals with a reader base of over 45,000 of the most elite and forward-thinking professionals in the profession. With ConnectingDirectors.com we have created a global community through an online platform allowing funeral professionals to Stay Current. Stay Informed and Stay Elite.

Vanity Won’t Create ROI | DISRUPTu! 052

Likes are great, but they don’t always create ROI. Often times, the perception of high likes on a page gets confused with actual buying potential. Ryan teaches that likes can often be a vanity metric that don’t necessarily lead to ROI on your Facebook page. ROI comes through valuable content. You may be thinking, What is valuable content? Can I re-purpose high engagement content that I have used in the past? Should I boost every post? Ryan answers all of these important questions in this episode of DISRUPTu!

About Ryan Thogmartin:

Ryan Thogmartin is a death care entrepreneur and the CEO of DISRUPT Media and creator of ConnectingDirectors.com. | Follower of Christ | Husband | Father | Entrepreneur | Host of #DISRUPTu! and #FUNERALnationtv | Lover of Skittles

About DISRUPT Media:

Most deathcare companies struggle with Facebook marketing. We provide a process for creating personalized Facebook content that will drive community engagement and measurable leads ensuring growth and profitability.