Funeral Industry News Funeral Industry Press Releases

NFDA Policy Board Elects Jack Mitchell, Butch Mulhearn and Terry Reardon to Serve on Board of Directors

July 11, 2016

Ryan Thogmartin is the CEO of DISRUPT Media | Follower of Christ | Husband | Father | Entrepreneur | Host of #DISRUPTu! and #FUNERALnationtv | Lover of Skittles DISRUPT Media is a social media content agency that focuses on storytelling for funeral companies. We use real stories to build creative strategies that achieve actual business goals.

NFDA Policy Board Elects Jack Mitchell, Butch Mulhearn and Terry Reardon to Serve on Board of Directors

The National Funeral Directors Association (NFDA) Policy Board met on July 9 in Las Vegas, Nev., and elected John O. “Jack” Mitchell IV, CFSP, CCO; Peter G. “Butch” Mulhearn Jr.; and Terry Reardon, CCO, to serve as at-large representatives on the association’s Board of Directors.

Mitchell and Mulhearn will begin two-year terms of service immediately following the 2016 NFDA International Convention & Expo, October 23-26 in Philadelphia, Penn.

Current At-large Representative R. Bryant Hightower, Jr., CFSP, has declared his candidacy for NFDA secretary during the first year of his two-year term of service on the Board of Directors. When this situation occurs, the at-large representative’s term of service automatically expires at the conclusion of the national convention in that year. The Policy Board fills the resulting one-year vacancy through a special election. Reardon was elected to serve a one-year term of service that begins immediately following the 2016 NFDA Convention.

Mitchell is a sixth generation funeral director with Mitchell-Wiedefeld Funeral Home in Baltimore, Md. He has extensive experience serving on committees with both the Maryland State Funeral Directors Association (MSFDA) and NFDA. He has also served as president of the MSFDA Board of Directors. On a national level he has served on several NFDA committees and work groups and is Maryland’s former representative to the Policy Board.

In his candidate statement, Mitchell said, “I have served on many state and national committees and have learned the challenges that face funeral directors … Leaders who recognize what is coming and will help all in our profession to adjust and be able to provide for the wants and needs of the ever-changing consumer are what NFDA needs.”

Mulhearn grew up working in Mulhearn Funeral Home in Monroe, La.; he represents the sixth generation of his family to work in funeral service. Mulhearn has been a loyal volunteer with the Louisiana Funeral Directors Association and has served as president of his state association’s Board of Directors. He is also very involved in NFDA advocacy activities, serving as both a member and chair of the Advocacy Committee and a member of the PAC Task Force. Mulhearn currently serves as his state’s representative to the NFDA Policy Board.

“The two things I enjoy the most are learning and facing the challenges that lie ahead for our industry,” said Mulhearn in his candidate statement. “As an NFDA Board Member, I will work hard, be ethical, and strive to ensure every state is heard in matters that concern NFDA. I look forward to learning every day and will do my utmost to make NFDA a great organization.”

Reardon, of Higgins-Reardon Funeral Homes in Youngstown, Ohio, has been a funeral director for more than 30 years. He has been actively involved in the Ohio Funeral Directors Association (OFDA) for many years; his service includes membership on several committees and a term as president of OFDA. Reardon also gives back to the profession through service on NFDA committees and as Ohio’s representative to the Policy Board.

In his candidate video, Reardon said, “Theodore Roosevelt once said, ‘Every person owes some of their time to the up-building of the profession to which they belong.’ I’ve aspired to live this charge in my professional career and would appreciate the opportunity to continue to serve the NFDA as one of our at-large representatives.”

More information about Mitchell, Mulhearn and Reardon can be found on the NFDA website,

NFDA is the world’s leading and largest funeral service association, serving 19,700 individual members who represent more than 10,000 funeral homes in the United States and 39 countries around the world. NFDA is the trusted leader, beacon for ethics and the strongest advocate for the profession. NFDA is the association of choice because it offers funeral professionals comprehensive educational resources, tools to manage successful businesses, guidance to become pillars in their communities and the expertise to foster future generations of funeral professionals. NFDA is headquartered in Brookfield, Wis., and has an office in Washington, D.C. For more information, visit