Funeral Home Tries Heart-Stopping Advertising
A funeral home in northern Austria has found an unusual way of advertising for more business: by placing a hearse at dangerous crossroads, bearing the words “We are always here for you”.
The publicity stunt for Mike Reisecker’s business in Raab, in Upper Austria, has already drawn ire from the local chamber of commerce, which has deemed it “shameless and macabre,” the daily Bezirksrundschau Schaerding noted on Thursday.
But the man behind the idea, advertising executive Markus Menigat, said he hoped it would also raise awareness about safe driving.
“People will be warned and will hopefully drive more carefully,” he told the newspaper.
“We want to push the envelope, but also be respectful.”
In any case, potential clients should have no trouble finding Reisecker’s business online. His website is very suitably located at www.rip.at.
Latest posts by CDFuneralNews (see all)
- WHY DO WE GIVE ALL OUR CONTENT AWAY FOR FREE? | DISRUPT60 007 - July 18, 2018
- ASD’s Spanish Translation Services and Web Form Watch Dog™ Features Selected As Finalists for 2018 NFDA Members’ Choice Award - July 18, 2018
- WISCONSON VERDICT HAS HHUUGGEE IMPLICATIONS ON THE FUNERAL PROFESSION | FUNERAL nation 117 - July 16, 2018
You may be interested
WHY DO WE GIVE ALL OUR CONTENT AWAY FOR FREE? | DISRUPT60 007CDFuneralNews - July 18, 2018
This question gets asked on the daily, "Why do you give so much away for free?". It's a pretty simple…
ASD’s Spanish Translation Services and Web Form Watch Dog™ Features Selected As Finalists for 2018 NFDA Members’ Choice AwardCDFuneralNews - July 18, 2018
Media, PA—ASD–Answering Service for Directors is pleased to announce two of the company’s features have been recognized as finalists for…
WISCONSON VERDICT HAS HHUUGGEE IMPLICATIONS ON THE FUNERAL PROFESSION | FUNERAL nation 117CDFuneralNews - July 16, 2018
The divide continues in the land of cheese. Wisconsin Supreme Court delivered the final verdict saying Funeral Homes and cemeteries…