AUGUST 19, 2015, AUSTIN, TX –- The International Order of the Golden Rule® (OGR), the world’s leading professional association dedicated to making independent funeral homes exceptional, hosts The Fall Forum education conference October 16 – 17 in Indianapolis, Ind. at the Marriott Indianapolis Downtown.
Immediately preceding National Funeral Director’s Association’s (NFDA) International Convention & Expo, The Fall Forum will devote the entire event demonstrating how funeral professionals can use technology to save time, money, and headaches. Speaker Patrick Schwerdtfeger, will show ways to better position funeral homes on social media and beyond. Robin Heppell will demonstrate how to convert online searchers into customers and recommend ways to handle online reviews. Also, learn practical steps to ensure compliance with the Payment Card Industry Data Security Standard, know how to protect customers’ financial data and avoid getting sued, presented by Eric Castiglia.
“One of two annual membership gatherings, The Fall Forum garners attendance from members throughout the United States and abroad. Our loyal members embrace these events as opportunities to visit with their peers, exchange ideas and share experiences with other funeral professionals who encounter the same challenges and aspire to maintaining the service provided by chosen Golden Rule® funeral homes,” said Mark Allen, Executive Director & CEO of The International Order of the Golden Rule®.
Fall Forum registrants will also receive complimentary access to NFDA events including the Welcome Party on Sunday, Oct. 18, plus the Opening General Session and entry to the expo on Monday, October 19.
About OGR
Founded in 1928, OGR has more than 600 independent funeral home members that share common goals of exemplary service, uncompromising care and compassion to families in their time of need. For more information, visit www.ogr.org.
