We are about 4 months into the launch of Google+, Google’s very own social network and answer to Facebook, and it has been about 3 weeks since Google opened their platform up to allow businesses to create Pages. The web has been a buzz comparing Google+ to Facebook, Facebook to Google+, everyone is trying to determine which platform will win out over all. Lets just say Google+ still has a long way to go if they want to become a more valuable social network to businesses than Facebook.
That said, Google+ cannot be ignored. One blatantly obvious thing Google+ has over Facebook is that it is directly tied to the most powerful search engine on the planet.
If your funeral home doesn’t have an official Google+ Page yet, now is the time to snatch one up. With Google+, the little +1 button will soon be absolutely everywhere — in display campaigns, various advertisements, on your website and even next to search results. The +1 button is the fastest growing social recommendation widget in history and is on over 1 million websites, receiving well over 5 billion impressions a day. But why does this matter in terms of Google+ Pages and your funeral home?
The +1 is Google’s way of tracking who all is recommending and interacting with your brand across the web. Think of it as the Facebook “Like” button. Soon, all the +1s around your brand will be connected directly to your official Google+ Page, anchored to your identity and allowing you to analyze data related to those +1 clicks.
Here is a link to download a free PDF White Paper from our friends at Disrupt Media Group that will walk you through setting up a Google+ Page for your funeral home:
http://www.disruptmg.com/google-funeral-homes/
Add ConnectingDirectors.com to your “Circle” on Google+: https://plus.google.com/106761472752625248056
