Batesville Showcases Solutions for Changing Consumer Expectations at the 2026 ICCFA Annual Convention
Batesville, IN – April 21, 2026 – Batesville will showcase its latest product and technology innovations at the 2026 ICCFA Convention at Exposition, held April 29 – May 1 in Fort Worth, Texas, highlighting how evolving consumer expectations – shaped by retail experiences – are transforming funeral service.
Featured solutions will include new ways to personalize memorial experiences across every product category and price point, from custom photo keepsakes to emerging options such as Eterneva’s custom memorial diamonds. Attendees can also explore digital tools that streamline workflows and enhance the planning experience.
“Today’s families are accustomed to seamless digital experiences – from shopping online to customizing products with just a few clicks – and they expect that same clarity, choice, and personalization when honoring a loved,” according to Jenn Parvin, SVP and Chief Customer Officer for Batesville. “Our role is to help funeral professionals deliver that experience in a way that is simple and intuitive.”
Parvin will lead an educational session at ICCFA focused on how funeral homes can respond by aligning technology, products, and environments to deliver more relevant, modern experiences.
Educational Series: Experience Reimagined:
Meeting the Demands of Today’s Consumer
Friday, May 1, 12-12:50 p.m. (CT)
Jenn Parvin, Chief Customer Officer Batesville, Sheri Hauer, Forest Lawn Memorial Park, and Devin Dardanes, B&N Industries
Visit Batesville at ICCFA
Visit Batesville at booth #263 to see how products, personalization, and technology can work together to enhance both family experience and funeral home performance.
NEW – Eterneva: See how custom memorial diamonds, made from the ashes or hair of loved ones or pets, are providing families with a one-of-a-kind lasting tribute – featured at the Batesville booth.
Burial & Cremation Products
• LifeStories® MemoryFrames™: UV-printed photo frames displayed during the service and kept as lasting keepsakes.
• LifeStories® Interiors: Customizable casket interiors with themed designs and colors, installed on-site by the funeral home.
• Licensed Military Medallions: Officially licensed U.S. military emblems that can be added to both standard caskets and rental caskets to honor service and legacy.
• LifeStories® Rental Casket Personalization: An industry first approach that brings full personalization to five new rental casket models, with keepsake elements families can retain and transfer to an urn.
• Cremation – Gallery Series and Family Choices® Expansion: New on-trend urns, keepsakes, and jewelry reflecting today’s growing cremation preferences.
• Classic Pecan Wood Casket: Crafted with warm pecan veneers and solids, featuring a crystal stain and satin finish, offering the elegance of solid wood with a more accessible price point.
Technology Solutions
• Family Choices Digital and Physical Showroom: An immersive selection experience that blends in-person and digital tools, co-developed with funeral directors and retail experts. The ICCFA booth doubles as a fully functioning Physical and Digital Showroom that allows visitors to experience these just as families would in a funeral home.
• Remembrance Store: A co-branded online storefront that allows families to browse and purchase urns, keepsakes, and other memorial items at their convenience, while creating new revenue opportunities for funeral homes.
• Halcyon by Batesville: A cloud-based management platform with a comprehensive feature set for funeral homes, crematories, trade professionals, and pet cremation, including family-facing arrangement tools and QR code-enabled body tracking.
Learn more at https://info.batesville.com/2026iccfa
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About Batesville Services, LLC
Batesville is a recognized leader in the deathcare industry in North America, offering a comprehensive portfolio of burial and cremation products, memorialization options and innovative technology solutions. For more than 140 years, Batesville has supported licensed funeral professionals in helping families honor the lives of those they love®. A history of manufacturing excellence, product innovation, superior customer service, and reliable delivery helped Batesville become – and remain – a trusted leader in the deathcare industry.
To learn more, contact: Greg Jaeger, Director, Brand & Communications 812.931.5084 Media.inquiries@batesville.com ©2025 Batesville Services, LLC
