Wilbert Funeral Services, Inc., (WFSI) is pleased to announce the addition of Steve Hawkins as Marketing Specialist. Steve will support strategic WFSI marketing initiatives including Wilbert’s advertising, online presence and media relations. He also assumes management of trade shows and other special events for WFSI.
When you think about a job that makes you happy, what comes to mind? Or rather, if you think of the ideal job in a general sense, what occupation and setting come to mind? An open office? Opportunities to travel? Warm climate? Mentally and physically invigorating? Chances are most of us have a particular idea in mind of what would fulfill us career wise. Few would say “long hours, dirty, digging holes and dealing with dead bodies”.
One morning, my dad called me at work, which was a first. I was immediately concerned that bad news was coming, however it turned out my parents had made a resolution to “get their affairs in order.” They were starting the process of prearranging their funerals and updating all of their end-of-life documents
The National Funeral Directors Association (NFDA), the world’s leading and largest funeral service association, announced that Anna Bernfeld, CAE, Lesley Witter, CAE, and Gail Marquardt have been appointed to key roles that will help position the association for future growth.
Not Everything From Legacy.com Is Bad: What I Learned From Reviewing 1 Million Online Condolence Messages
It’s no secret that we don’t see much value (any) in the services Legacy.com provides to the funeral profession, so posting content from Legacy.com that we are calling ‘valuable’ may come as a shock to you.
There are a myriad of reasons why as humans we don’t like the truth; the truth often exposes weakness, the truth forces us to confront reality, the truth may “offend,” sometimes the truth has consequences, and ignoring the truth may be easier than making change for course corrections.
This week we provided services for a local law enforcement officer killed in the line of duty. Now, every funeral director I know has had that feeling in the pit of their stomach when the evening news announces that an officer has been killed in their community.
We all love a good story, and this kind of content gets the highest engagement on the social media. If you want to draw people to your business, increasing exposure and warm feelings toward what you do, tell them an engaging story! What kinds of stories might you tell? Consider these:
Many of the best years of Glen Davis’ life were spent driving a school bus for Grand Meadow Public Schools.
He drove bus for 55 years. There was hardly anything about it he didn’t like. He loved the kids. And when he finally decided to call it quits a decade ago, he wasn’t sure it was the right decision.
The loss of a family member can be too much for some people to bear, but learning how much a funeral can cost is enough to send many over the edge.
I’ve seen it too many times to count.