Let Your Funeral Home Employees Use Social Networks And They Will Be More Productive
Wednesday, April 3, 2013
Hey, funeral home owners who block employees from using social media at work: You’re doing it wrong.
Hey, funeral home owners who block employees from using social media at work: You’re doing it wrong.
Thanks to the Internet, grief and illness no longer needs to be suffered in silence. Pinterest isn’t just a space for sharing other people’s photos. It’s also a place to heal.
Photo posts receive 84% more link clicks than posts that are just a link or a block of text. That’s a huge number and not one you want to miss out on, especially if your funeral home relies on page views.
In the funeral profession QR codes were a hot topic late last year as if was found that Making Everlasting Memories (MeM) or should I say SCI has a patent on the specific placement and linking of QR codes from memorial products.
On Sunday Caleb posted a link to a free Spotify playlist he compiled. The playlist includes 129 songs about death crowdsourced by the ‘Confessions of a Funeral Director’ community. The playlist in appropriately named ‘Death Melodies’.
Here is the t-shirt that the family wanted on the deceased at our funeral home. This has brought up many points of view form the directors and staff. I wanted to know what everyone else would do.
Seventy percent of consumers trust brand recommendations from friends, but only 10% trust advertising, according to a new report from Forrester Research. This is extremely important information for funeral homes to digest as funeral directors say 80% of new business is from client family referrals.
Picture this scenario: Just as you go to register your firms Internet address—or “domain name”—you quickly realize it’s gone! It’s been taken by another firm with the same name, a disgruntled former employee, or your competitor down the street!
One of the benefits I have been afford through ConnectingDirectors.com is the connections with great companies. Through an invite from the great people at Frontrunner Professional I was able to visit their office on Monday.
Facebook has been hard at work creating a smarter way for its users to search for people and places. Because of the information we fill in when setting up our business of organization pages, we are all already organized in to different categories. However Facebook’s Graph Search offers a better way to find something or someone.

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