In case you haven’t noticed, video on Facebook is HUGE right now.
The question you’re probably asking as a funeral company is, “How do I use video on Facebook in a way that actually grows my engagement and community awareness?”. This post will look at how to quickly and easily crush it on Facebook with videos and your smart phone!
People come to Facebook to be inspired and entertained. I’ve spent some time doing a little informal research on what kinds of posts are not only “Liked” on Facebook, but which ones are “Shared.” A shared post is gold in the viral social media world.
When a fan likes your post, it’s reach is increased a bit, but a shared post can truly go viral. Aim for shares when you post content. The following kinds of posts have proven to be the most share-able:
We all love a good story, and this kind of content gets the highest engagement on the social media. If you want to draw people to your business, increasing exposure and warm feelings toward what you do, tell them an engaging story! What kinds of stories might you tell? Consider these:
If you are like most people surveyed by Facebook, you do not want to see a lot of promotional ads from businesses who are trying to sell you their products.
This poses a conundrum for you as a business owner who would like to use Facebook to draw local community members to your funeral home’s page. How can you attract attention to the services you offer without “turning off” people who Like your page?
The social landscape is undergoing near-constant change, and with that, so must a funeral home’s social media strategy. As 2014 closes, DISRUPT Media is prepping for the upcoming year by strategizing ways to leverage opportunities and overcome challenges.
Here are our predictions for the perfect Facebook trends to follow in 2015.
Facebook rolled out a new feature this December called “Year In Review,” a post that showed up on users’ News Feeds highlighting their most popular photos of the year. Users could view their Year In Review and choose to share it with friends with a line reading “It’s been a great year! Thanks for being a part of it.”
Designed to bring a business’s most important objective to the forefront of its Facebook presence, call-to-action buttons link to any destination on or off Facebook that aligns with a business’s goals.
We did a 60 day case study with a $600 Facebook ad budget and the results will blow your mind.
Funeral homes struggle with seeing the value of social media marketing, and that’s understandable. Too many ‘automated’ approach options exist in this profession that fail to show the value social media offers.
But how does a busy funeral director know what to do in the fast paced and constantly changing world of social media?
Facebook’s News Feed is where members spend a majority of their time. It’s where people go to catch up on what’s happening with friends and find content they value most.
Here are a 3 tips for creating fan-pleasing Facebook Posts.