In an attempt to handle all funeral-related issues, I have gotten multiple degrees and certifications and am continually furthering my education. The most fascinating and educational moments, however, always come from everyday life. Because funerals are still a taboo topic in America, and there is no up-to-date Emily Post guide to modern funerals, I receive daily inquiries from those asking if something is normal or appropriate.
You may believe that no one at your funeral home has created a Facebook page for your business. Would you be surprised to find out you probably DO have a page on Facebook?
This is a concern because people can search for and find this unmanaged page, and they can pose comments, photos, reviews, and other content to this page. How does this happen, and what can you do about it?
FUNERAL nation Episode #10: Women Changing the Funeral Profession, Funeral Director Spotlight, and a Practical Joke.
On this episode we interview two innovative women changing a historically male dominated profession. We have a fresh funeral director spotlight and our WTF segment features a practical joke on funeral goers.
If you engage with consumers on a regular basis you will encounter unhappy customers. It’s one of the realities of the public marketplace, and you must have a strategy for rectifying situations where someone you serve is not entirely happy. But doesn’t creating a public space in Facebook open you and your business up to the possibility that your problems will be exposed to a wide audience?
FUNERAL nation Episode #9: EXCLUSIVE Interview With A Company Who Is Listing Every USA Funeral Home GPL Online
funeralnation.tv – On this week’s episode we get an exclusive interview with Parting.com – a newly launched company that is publishing online the GPL of nearly every funeral home in the United States. This is not joke. They are dropping a bomb of our profession. Do they have your GPL? This is one interview you don’t want to miss. We also have a fresh Funeral Director spotlight and a thought provoking WTF segment!
EXCLUSIVE: Two Years Later Eterni.me Has 30,000 Users But Hasn’t Launched Yet, Still Pursuing Digital Immortality
Could an AI avatar collect all your thoughts and memories, then become a digital clone of yourself and “live” forever?
We first posted about Eterni.me two years ago. After that they went silent. To refresh, Eternime preserves your most important thoughts, stories and memories for eternity.
This past weekend we received an email from company CEO, Marius Ursache. In the email Marius said:
In this episode we talk with Poul Lemasters about the story behind his hugely successful annual coat drive, we spotlight a funeral director who went above the call of duty to honor a veteran and in our WTF segment we feature one of the ugliest casket interiors we have ever seen.
funeralnation.tv – In this episode we go head to head with Josh Slocum, executive director, of the Funeral Consumers Alliance. We ask Josh about the FCAs call for funeral home pricing transparency and if funeral homes should consider the FCA the enemy. Our WTF segment features advertising genius!
Recent events such as the terrorist attacks on Paris cause an obvious interruption on “normal” life. As a socially present business that is not a direct victim of tragedy, how should your respond? Wisdom requires balance in everything. You want to make sure your organization and your people are careful not to go to extremes, causing frustration among your readers and, possibly, affecting your bottom line in a negative way.
So much of our lives and our memory sharing takes place on Facebook these days. But there is one large group who is still largely absent from the Facebook space ﹘ funeral homes. Sure, you may think that this social sharing space is just a place for you to share funny photos with friends, comment on newsworthy photos, or update people on the goings-on of life… but it’s actually much more than that. It’s a place to grow and expand your business.