He tweets. He blogs. He embalms.
Caleb Wilde is a sixth-generation mortician, working for the family business in small-town Pennsylvania — a Victorian-style funeral home where the only visible concessions to modernity are two big-screen televisions used by overflow crowds to watch a service.
But when he’s not making 2 a.m. house calls and loading “customers” (the deceased) into “the pickup” (the hearse), Wilde is engaged in the most modern of pursuits: spreading his very intimate view of death on the web.
The worst thing that every happened at one of our funerals, happened a little over three years ago, during a combination snow and ice storm. We were holding a funeral at an old Catholic church.
Funeral homes are making destructive mistakes on social media that are halting their marketing effectiveness. Ryan breaks down the 3 biggest mistakes in this video.
Likewise, humans who want to live well must also keep moving forward. Forward toward the people we want to be. Forward toward our goals and ideals. Change is almost always incremental – a little bit each day. But we must keep moving forward.
Insights come from the strangest places. This time from why women dress the way they do. What has this to do with DeathCare?
So many times we hear consumers talk about funeral directors like they are machines and don’t feel pain, hurt or loss. Not true, funeral directors grieve too. This video is proof that when death occurs many funeral directors call on the service of other funeral directors.
Yes, we lay a nekked person on a table and take out their blood, replacing said blood with embalming fluid. Weird? Yes.
Today I wanted to go in to a little bit more detail and provide a few more tips for beginners on Twitter.
As we browse communities and read articles on social media strategy it can be easy to get caught up on the latest tools and the new tricks of the trade. So it’s not uncommon for us to forget that thousands of people on places like Twitter are completely new to the platform.
Pregnancy and infant loss are subjects that aren’t commonly talked about, but they are unfortunately common. As a funeral director, you’ll work with bereaved parents from time to time, but you almost certainly won’t hear the issue being discussed outside of your facilities in polite company.