Tributes.com vs Legacy.com: Who is Providing the Value?

Posted by Ryan Thogmartin on Monday, May 7, 2012 · Comments

In a recent article I shared my true dislike for Legacy.com and how I really see absolutely no value for funeral homes in the services they provide. Legacy.com is grabbing the obit traffic and capitalizing on it, and funeral homes are letting it happen without any pushback. Oh, and we always forget to mention how Batesville has crawled into bed with Legacy.com and for some reason no one seems to have an issue with that. Legacy.com is grabbing user’s info and sending them third party content which in some cases is Bateville pre-need info. Isn’t Batesville suppose to be on the side of the funeral home?

Often Tributes.com gets thrown into the same boat as Legacy.com and I have even put them in that boat a few times myself, that was until I had multiple conversations with Tributes.com executives who quickly showed me value in the services they provide for funeral homes. Do they get it all right? No, but they are developing services that allow them to partner with funeral homes, not hinder them.

Disclaimer: This is not an advertisement for Tributes.com.This interview was done in response to the firestorm of comments generated from last weeks Legacy.com article. We extended the same invitation for interview to Legacy.com. No reply has been received.

In this video you get to hear from Tributes.com‘s VP, John Heald about the concerns funeral directors voiced in the comments from last weeks article. John is open nd answers all questions openly and encourages more funeral home reach out with their concerns.

Please watch the interview and let us know how you feel in the comments below.

About the author

Ryan Thogmartin is founder and CEO of two innovative companies. Connecting Directors LLC (www.connectingdirectors.com) and Disrupt Media Group, LLC (www.disruptmg.com). ConnectingDirectors.com is the premier progressive online publication for funeral professionals. ConnectingDirectors.com is a thriving global publication with a reader base of over 15,000 of the most elite and forward-thinking professionals in the industry. Disrupt Media Group, LLC is a social media marketing solutions firm. Disrupt MG focuses on proficiently assisting small businesses in creating engaging social media marketing strategies. Without a social media marketing strategy companies and brands are just aimlessly posting without any coherent direction. Social media marketing is more than just having a Facebook, Twitter, and Youtube page; businesses have to have a strategy to telling their story, one that opens the door and starts the conversation.