Facebook COO Talks About The Surprising Interaction Users Have With Posted Obituaries
There are thousands if not millions of obituaries posted privately and publicly on Facebook everyday. Are people really interacting with these obituaries? I believe so, and I have been a big advocate for funeral homes embracing social media and streaming obituaries through their social media channels. Anytime there is change involved in a funeral home marketing concept there will be pushback, I hear it everyday. But what if the idea that people ARE interacting with obituaries and the topic of “death” on Facebook could be validated by Facebook themselves? Would that make you a believer? Keep reading, I dare you!