LEGACY.COM RELEASES FREE SEARCH ENGINE MARKETING SERIES
Practical How-To Sessions Now Available Online
Legacy.com has released the popular “Search Engine Marketing for Your Funeral Home” series aimed at helping funeral home directors understand Search Engine Optimization (SEO) and how it impacts their business. Well-received sessions presented at the National Funeral Directors Association, Australian Funeral Directors Association, and the International Cemetery, Cremation & Funeral Association have been released in short how-to videos available to all.
“The nicest compliments we received were that we had made SEO easy to understand,” says Kim Evenson, Chief Marketing Officer at Legacy.com. “Our goal was to share simple tools and tips so that any funeral director, regardless of comfort level, could make one or two small changes to positively impact their website’s ranking in search.”
“The session was fantastic! I remember scrambling to find bits of paper to write down all the good ideas,” said Karen Blue, funeral director at Penrose Funerals. “I really believe we are in the infancy of what we can achieve using our websites and we have to surround ourselves with vibrant, tech-savvy individuals who aren’t afraid to try different things. Kim introduced us to how Google views and ranks websites, and showed us that we can achieve success with simple, easy-to-implement changes.”
The “Search Engine Marketing for Your Funeral Home” series explains how search works and presents simple strategies to help your funeral business grow by boosting local ranking and attracting more potential client families to your website.
The series introduces funeral professionals to how Google keeps track of websites online, what Google and other search engines look for on your site, core components that determine ranking across various common search terms for funeral homes, and more. To learn more, visit new.legacy.com/fh/search-engine-marketing/
About Legacy.com Inc.®
Legacy.com is the global leader in online obituaries with over 39 million visitors each month and ranked as a Top 40 domain in the U.S. by Quantcast. Through the Legacy.com and Tributes.com brands, the company provides support and obituary-related services to more than 1,500 newspapers and 3,500 funeral homes in the United States, Canada, Australia, New Zealand, U.K., and Europe to help people express condolences and share remembrances of loved ones. Legacy.com’s partners benefit from unparalleled scale and expertise that enables the delivery of industry-leading products, innovative e-commerce solutions, and award-winning customer service. Legacy.com is headquartered in Evanston, Illinois.
Latest posts by CDFuneralNews (see all)
- Studio Nienke Hoogvliet Designs Cremation Urn Using Plastic Derived From Wastewater - December 14, 2017
- ICCFA, Wilbert and Pierce Mortuary Colleges Partner to Offer Live Streaming Cremation Training - December 14, 2017
- American Funeral Director Honors ‘Funeral Director of the Year’ - December 14, 2017
You may be interested
Studio Nienke Hoogvliet Designs Cremation Urn Using Plastic Derived From WastewaterCDFuneralNews - December 14, 2017
Originally Published on Dezeen Studio Nienke Hoogvliet has harnessed a method of transforming wastewater into bioplastic, and used it to create a sustainable cremation…
ICCFA, Wilbert and Pierce Mortuary Colleges Partner to Offer Live Streaming Cremation TrainingCDFuneralNews - December 14, 2017
STERLING, VA – The International Cemetery, Cremation and Funeral Association has partnered with Wilbert and Pierce Mortuary Colleges to bring…
American Funeral Director Honors ‘Funeral Director of the Year’CDFuneralNews - December 14, 2017
WALL, N.J. — Danny Jefferson, location manager at Pierce Jefferson Funeral & Cremation Services in Kernersville, North Carolina, has been…