GERALD GIVNISH AND JAMES CUMMINGS OF LIFE CELEBRATION INC. RECOGNIZED FOR LEADERSHIP IN EXPERIENCE DESIGN

October 4, 2016
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The Experience Economy authors Pine & Gilmore present award at annual thinkAbout event.

Gerald Givnish and James Cummings of Life Celebration, Inc. have been honored by Strategic Horizons LLP founders Joe Pine and Jim Gilmore as the winners of the prestigious 2016 Experience Management Achievement (EMA) award.  The EMA award was presented to the duo during the annual Strategic Horizons thinkAbout event held on September 21-22 in New Orleans.

Pine and Gilmore, authors of business bestseller The Experience Economy: Work Is Theatre & Every Business a Stage established the EMA award in 2005 to recognize individual accomplishment in creating new-to-the-world experience offerings and approaches.  In selecting EMA recipients, they research companies and individuals across all industries who are advancing efforts to move from goods and services to experiences.

Life Celebration was founded in response to a growing desire to customize and personalize funeral services. Viewing each service as an opportunity for family and friends to become immersed in the lives of their loved ones, Life Celebration creates a profound tribute to the lives their loved ones lived, and everyone their life may have touched.  Life Celebration offers its services through a growing network of funeral homes across the nation.

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“Our annual Experience Management Award recipient is awarded each year to a thinkAbout alumnus we believe has made a major impact as an individual on their industry,” said Joe Pine.   “No one has done more to transform the funeral industry into one that truly celebrates the individual lives of each loved one than Gerry Givnish and Jim Cummings of Life Celebration.”

“Few people in any industry have embraced our ideas for staging engaging experiences and mass customizing offerings as much as Gerry Givnish and Jim Cummings of Life Celebration,” said Jim Gilmore.  “They have not only put experience-staging excellence into practice in their own business, but have also helped the member firms in their network do so as well.”

About Life Celebration Inc.

Life Celebration, Inc. is a multi-faceted design, print, and consulting company based out of North Wales, PA. Driven by a passion to tell stories, share memories, and create experiences, Life Celebration, Inc. was founded by licensed funeral directors, Gerry Givnish and Jim Cummings. Over 150 funeral homes rely on the robust resources Life Celebration, Inc. provides, including customized printed memorial items, training and consulting services, website design, and promotional and marketing services. For more information, call 888-887-3782, visit www.lifecelebrationinc.com, email scummings@lifecelebration.com, or stop by our Booth #2931 at the 2016 NFDA convention in Philadelphia.

About Strategic Horizons LLP

Joe Pine and Jim Gilmore are co-authors of several internationally renowned business books and are sought by leading companies around the world for their insights and counsel.   Their 1999 book The Experience Economy spawned today’s worldwide interest in experience design, customer experience management, and experiential marketing.   They are co-founders of Aurora, Ohio-based Strategic Horizons LLP, a thinking studio dedicated to helping companies conceive and design new ways of adding value to their economic offerings. For more information, visit www.StrategicHorizons.com, call +1 (330) 995-4680, or email explore@strategichorizons.com.

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