FrontRunner Professional Introduces FrontRunner Social: A New Social Media Management Program for Funeral Homes

June 29, 2016
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FrontRunner Professional today announced the release of the FrontRunner Social Program; a new service designed to manage and execute a funeral home’s social media marketing strategy from beginning to end.

The FrontRunner Social program aligns funeral homes with a certified social media representative who will act on their behalf to build great relationships with their online social community so they can continue to do what they do best: serve families. Their dedicated rep will get to know their business, setup and design their pages, build their social media story and create amazing content to be posted on their pages. As the only Google Certified Partner offering Social Media Marketing services to the funeral profession, FrontRunner is able to make their clients proud and generate the results they have been looking for. Every aspect of the strategy is executed and monitored to continuously grow their client’s social media following and provide tangible results.

“I have had the pleasure of speaking at many state and provincial funeral conventions, specifically on the topic of marketing and social media. I’ve helped thousands of funeral professionals gain clarity on the importance of online marketing in today’s world. Growing up in a family funeral home gives me the insight, dignity and respect that is often elusive with other social programs we see on the market” says Ashley Montroy, Marketing Director of FrontRunner Professional. “It’s a very serious program we’ve created. We bring a unique offering simply because we understand the sensitivity and respect a program like this needs to protect the funeral homes reputation but also to grow lasting relationships” adds Montroy.

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The new FrontRunner Social Program comes on the heels of FrontRunner’s shift in direction to become the professions first and only company that works with clients under an exclusive territory, working with up to one in ten funeral homes in an area to truly make them the FrontRunner in their community.

“Our research showed us that many funeral homes are growing tired of website companies selling them a website and then two weeks later selling their competitor down the street the same website” says Montroy. “Today, progressive firms are looking for a single source company that is one hundred percent focused on their needs and can provide them with the unique differentiation they need in their communities in order to win over their competition. This new approach was critical to both ours and our client’s ongoing success and our team cannot wait to change how families build relationships with funeral homes on social media” she concluded.

FrontRunner is the leader in innovative integrated technology and marketing solutions designed to help funeral professionals excel in their markets. To learn more about the new FrontRunner Social program or to book a free strategy session, visit  www.FrontRunner360.com or call Jules Green at 1-866-748-3625.

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