Funeral Solutions Group Partners with DNA Legacy to offer Exclusive Premier DNA Program

April 20, 2016
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Funeral Solutions Group today announced that it has forged an exclusive strategic alliance with DNA Legacy (www.dnaLegacy.com).

Jason Truesdell, Funeral Solutions Group President / CEO comments, “The new DNA offering will help firms provide meaningful new services to families while increasing online profit potential without the need for inventory. As part of this partnership, we will also add this program to clients of FrontRunner Professional and FrontRunner’s Exclusive Partner Program. The cost of this service is $498 for at-need kit and $389 for the preneed kit. Funeral home clients will receive a full 30% commission off each DNA kit.”

DNA Preservation is arguably the most personalized and meaningful way a family can cherish and commemorate a lost loved one. Unlike traditional keepsake items, DNA is the genetic ‘blueprint’ of an individual, and holds unique information about their identity, physical traits, genetic health, and ancestral origins. Preserving DNA gives families an opportunity to capture all this information and establish a connection that will last forever.

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DNA Preservation is especially important to families whose loved one passed away from cancer, heart disease, or suffered from other hereditary conditions that may affect others in the family, including their children, grandchildren and other biologically related individuals. The genetics of an individual’s grandparent, or great grandparent is directly relevant when trying to better understand the source and nature of hereditary diseases in the family. Preserving DNA after death ensures the availability of a viable sample for analysis whenever required in the future.

Having a clear picture of a family’s genetic history can assist future generations in understanding their health risks and allows them to take preventative measures to mitigate the devastating effects of disease before it is too late. Studying your family’s DNA may assist doctors in determining which treatment plans will work best for you, and which ones will be ineffective. This technology is already being used to determine the tolerance, optimal dosage level and effectivity of drugs used in heart disease and cancer patients.

Alex Wong, Vice President of Business Development of Securigene, DNA Legacy’s parent company cites, “Our processing laboratory is one of North America’s oldest and largest genetic testing facilities. Our testing laboratory meets and exceeds industry standards, with accreditations and certifications by the American Association of Blood Banks, ISO 17025, the Standards Council of Canada, and the College of American Pathologists. They serve the private, medical, legal, and funeral community from coast to coast. We are proudly one of the only facilities in the World to hold a complete panel of laboratory accreditations”.

Banked DNA will last indefinitely inside the SecuriGene DNA Capsule, allowing families to pass their genetic make-up down to future generations. This process allows families to trace ancestral roots using DNA. As more genetic markers are identified, DNA ancestry testing will become much more powerful than it is today. Keeping a record of your family’s DNA opens new doors in this exciting field and creates opportunities for testing that were never available before. DNA Preservation is no longer possible after cremation or interment. Funeral professionals present families with the last possible opportunity to collect a DNA sample before this option is no longer available.

“Our goal was to provide families with the very best service and materials possible, from the cutting- edge methods we developed to preserve DNA, to the materials we use in the construction of the SecuriGene DNA Capsule. Each capsule is precision-carved from a solid block of 316L surgical-grade stainless steel using CNC machines. The glass chamber that houses the DNA is made from borosilicate glass – the same material used on the tiles of space shuttles, or on the Triton submarine that explores the deepest depths of the ocean. We introduced a triple-seal system on every capsule to protect the banked DNA from moisture and other harmful contaminants. The DNA within the capsule has been extracted and purified to remove any damaging enzymes that may break down the DNA over time, resulting in a pure sample that lasts indefinitely and can be used for testing at any time down the road. DNA preservation takes 7-14 business days to complete from the date the samples are received by our laboratory”, adds Alex.

Funeral Solutions Group is an innovative leader in providing advanced technology to funeral professionals. Working in close tandem with FrontRunner Professional the two have emerged as the leaders in market focused solutions for any size firm.

To learn more about Funeral Solutions Group visit them online at www.FuneralSolutionsGroup.com.

CDFuneralNews

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