Batesville Announces Upcoming Education Week Sessions– August 18 – 19
BATESVILLE, IN., Aug. 6, 2015 – Batesville is continuing to share insights with funeral professionals with its fourth Education Week, August 18 and 19, 2015. Conducted quarterly, Education Week has become a “go-to” event for busy funeral professionals who are actively seeking to enhance their knowledge in key areas of the business. The free webinars include a 30 minute interactive presentation, followed by a question-and-answer session. The upcoming event includes two new topics:
►How to Simplify the Casket Selection Experience for You & Your Families
Presented by Jancy Motz, Marketing Manager, Batesville
Tuesday, Aug. 18, 2 p.m. (EDT)
We asked consumers what they need to make product selection more comfortable, and how we can help them make more informed decisions. In this session, you’ll learn about a new merchandising approach that demystifies an important and difficult decision and helps simplify the casket selection experience. Based on Batesville’s extensive consumer research and market test results, this innovative solution makes it easier for you to educate and inform families about their choices – from the arrangement office to the selection room. With personalization at the center, this approach leads to greater satisfaction for families and more profitable selections for you.
►How to Successfully Market Your Funeral Home
Presented by Megan Keller, Director of Marketing, Premier Group
Wednesday, August 19, 2 p.m. (EDT)
Which marketing techniques are most effective for funeral homes? What provides the best return on investment? Is all marketing moving to digital? In this session, Megan Keller, Director of Marketing for the Premier Group, will address these burning questions. Drawing on her experience developing marketing plans for funeral homes across the country, Megan will share proven tips for marketing your funeral home by focusing on three key areas that deliver the greatest impact. You’ll take away actionable insights you can start using today.
Wednesday, August 19, 2-3 pm. (EDT)
To register for one or both webinars, go to info.Batesville.com/2Ways2Days.
Batesville (www.Batesville.com), a wholly owned subsidiary of Hillenbrand, Inc. (NYSE:HI), is the leader in the North American death care industry, offering a comprehensive portfolio of Burial Solutions, Cremation Options, Memorial Solutions and Technology Solutions. For more than 125 years, Batesville has been dedicated to helping families honor the lives of those they love.® Batesville’s innovation has changed the face of funeral service, from advancements in manufacturing and quality to patented features and memorialization offerings, technology and web-based solutions, and profit-enhancing merchandising systems. Our history of manufacturing excellence, product innovation, superior customer service, and reliable delivery has helped Batesville become – and remain – a market leader.
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