MKJ Announces 2015 Seminar Speakers

October 14, 2014
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Largo, FL – Great seminar venues are important for a successful seminar event.  Fun and beautiful locations attract interesting people, and learning what other successful people are doing is as valuable as hearing the seminar materials.   MKJ Marketing has been conducting professional funeral industry seminars since its inception in the 1980’s.

The 2015 seminars in February and March will be held at two wonderful resort locations; the Westin Resort in Avon, CO, February 23-25, and The Boca Raton Beach Club, a Waldorf-Astoria Resort in Boca Raton, FL, March 23-25.

The seminars will include two guest speakers; Blair Nelsen, presently an executive with Service Corp. International, and former owner of the Nelsen Funeral Homes in Richmond, VA and the Cremation Society of Virginia will speak on the fundamentals of creating and operating a minimum service cremation business including:

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  • Facilities
  • Advertising and Marketing
  • Staffing and Training
  • Policies and Procedures

Adam Sheer is Co-Chairman, Co-Chief Executive Officer of The Roosevelt Investment Group, Inc., an investment company providing pre-need trust management services to cemeteries and funeral homes.  He has over 15 years of management experience and was the President of the Suppliers to the New York State Association of Cemeteries. Currently, Mr. Sheer is on two Boards, SUNY State College of Optometry and Heller School of Public Policy at Brandeis University, he is a member of Vistage, a peer-to-peer CEO organization. He earned a BS in Economics from Brandeis and was named one of 13 Rising Stars of the Mutual Fund Industry by Institutional Investor News in April 2010.  Adam will present on trust management strategies, and the current investment environment.

Glenn and Marilyn Gould will lay out successful management and marketing strategies for businesses in a declining industry.  In general, death care is in decline, but contrary to popular opinion the current environment creates opportunities for superior profits.  All industries experience boom and decline; learn how businesses in other industries have constructively addressed these challenge and how they apply to death care.  “Interestingly, many progressive owners have already adopted these strategies with great success.  The objective of the seminar is to demonstrate how these strategies work and how to implement them,” said Glenn Gould, MKJ Chief Executive Officer.

In addition to the above MKJ will sponsor the Import – Export Summit on January 28-29, 2015, at the Terranea Resort minutes from Los Angeles International Airport.

MKJ Marketing is a full service deathcare industry marketing company serving funeral homes, cemeteries and deathcare industry vendors in areas of market research, advertising, management seminars and web site development.

For more information, contact MKJ Marketing at 888.655.1566 or visit MKJMarketing.com

CDFuneralNews

ConnectingDirectors.com is the leading online daily publication for funeral professionals with a reader base of over 45,000 of the most elite and forward-thinking professionals in the profession. With ConnectingDirectors.com we have created a global community through an online platform allowing funeral professionals to Stay Current. Stay Informed and Stay Elite.
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