Should Funeral Home Websites Include Pricing?
Last week Frontrunner Professional published a blog article talking about pricing on funeral home websites. They also asked the question on their Facebook page.
This has generated a large discussion and many different views on the topic. Frontrunner even went as far as detailing a case study of a funeral home using a ‘price generator’ tool for consumers.
In their blog FRP says:
Those funeral home owners who recognize the importance of adjusting their business model to meet the needs of the cost-conscious consumer will put their attention on pricing transparency. While it’s valuable (and in some states required) to provide a copy of the firm’s General Price List on the firm’s website, progressive funeral firms choose to take the pricing conversation even further.
We decided to post the question ‘Should funeral homes include prices on their website? on our ConnectingDirectors.com Facebook Page
Again, there are many different opinions but it seems as though most funeral homes lean toward yes, but many still aren’t doing it.
What is your opinion: Should funeral homes include pricing on their websites? Please tell us in the comments below.
Latest posts by CDFuneralNews (see all)
- How Watching Movies In a Cemetery Became an L.A. Summer Staple - August 14, 2017
- Funeral Home Owner Howie VanRensselaer Wins July Sich Casket Giveaway - August 13, 2017
- Preneed Funeral Sales Advisor - August 11, 2017
You may be interested
How Watching Movies In a Cemetery Became an L.A. Summer StapleCDFuneralNews - August 14, 2017
The often sold-out Hollywood Forever Cemetery screenings have cemented themselves as a seasonal institution in the Southland, drawing scores of fans and A-listers.
Funeral Homes are Struggling to Keep Their Doors OpenRyan Thogmartin - August 13, 2017
This is a topic and conversation that does not get talked about or covered enough. We all want to put the blame on cremation and ignore the fact that many of the issues facing funeral homes aren't because families choose cremation but because of bad business decisions of many funeral directors who don't want to change or accept cremation.
Funeral Home Owner Howie VanRensselaer Wins July Sich Casket GiveawayCDFuneralNews - August 13, 2017
August 8, 2017 -- Sich Casket has announced the winner of their monthly “Year of the Funeral Director” casket giveaway…