Batesville Uses Digital Platform to Honor Black History Month

Funeral Home Marketing Funeral Industry News Funeral Industry Press Releases February 5, 2014
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Batesville Uses Digital Platform to Honor Black History Month

Batesville, the leading provider of comprehensive solutions to the death care industry, has partnered with Taylor Insight Worldwide, LLC, a New York-based leadership development and management consulting firm, to create and deliver career and business-oriented digital content for funeral directors and professionals in celebration of Black History Month.

Throughout the month of February, the company will be sharing information through a dedicated website, BatesvilleHonors.com, to help funeral professionals achieve business goals and manage their businesses more effectively. The website will include free blog posts, video segments and downloadable tutorials developed by author and entrepreneur Andre Taylor.  Funeral professionals are encouraged to register at www.batesvillehonors.com to receive updates and check the site for new content.

The most trusted technology partner in the death care industry, Batesville is focused on providing its customers with easy-to-use solutions that leverage the latest technology to help grow their business and enhance relationships with families.

“There’s no better time than Black History Month to reinforce Batesville’s respect and appreciation for African-American heritage,” says Troy Turner, Chief Marketing Officer for Batesville. “We have long-standing relationships with many African-American funeral professionals and this is a meaningful way of giving back during this important celebration.”

For more than a century, Batesville has been dedicated to its mission of providing products and solutions to support families in remembering and honoring the lives of those they love.  Funeral professionals depend on Batesville to deliver honest and insightful information that helps them be more effective in serving families and helping those families make informed choices; products and services that families value; today’s technology solutions tailored for the funeral industry; and proven systems to make the most of each end-of-life experience, enhancing family satisfaction and improving business performance.

Taylor Insight Worldwide is a New York-based leadership development and management consulting firm, with an emphasis on original media. The company serves entrepreneurs and entrepreneurial companies with an array of training tools, events, consulting, and coaching services and is led by author, entrepreneur and media personality, André Taylor.

                                                                                         

ABOUT BATESVILLE

Batesville (www.Batesville.com), a wholly owned subsidiary of Hillenbrand, Inc. (NYSE:HI), is the leader in the North American death care industry. For more than 125 years, Batesville has been dedicated to helping families honor the lives of those they love®. Batesville’s innovation has changed the face of funeral service, from advancements in manufacturing and quality to patented features and memorialization offerings, technology and web-based solutions, and profit-enhancing merchandising systems and room displays. Our history of manufacturing excellence, product innovation, superior customer service and reliable delivery has helped Batesville become – and remain – a market leader.

FOR ADDITIONAL INFORMATION, CONTACT:

Batesville:

Teresa M. Gyulafia

Director – Brand & Marketing Communications

Teresa.Gyulafia@batesville.com

Phone: 812.931.5084

 

Taylor Insight:

André Taylor

Chief Executive

at@andretaylor.com

Phone: 516.606.9198