Tributes.com Reaches More than 5 Million Consumers in January and Doubles Year-over-Year Branded Engagement
Increasing Numbers of Consumers Turn to Tributes.com to Locate Obituary and Service Information and to Connect with Grieving Families
BOSTON, MA – February 5, 2014 – Tributes.com, the online source for local and national obituary news, announced today that it has achieved significant growth in site traffic and consumer engagement, reaching a new traffic milestone of more than 5 million monthly unique visitors in the month of January 2014. Much of Tributes’ growth in the new calendar year was precipitated by significant increases in direct branded traffic in 2013. Nestled on the edge of the Innovation District in Boston, Tributes.com has rapidly become the go-to resource on the Internet for consumers trying to find obituaries across the U.S. With over 97 million current and historical records, Tributes has amassed the largest, free, consumer-facing obituary database in the country.
Through its efforts to establish deep relationships with funeral homes and within the funeral profession at-large, Tributes has made tremendous strides in a fairly short amount of time, bringing transformative change to an industry that tends to shy away from technology advances. Consumer use of technology however is not standing still and across all demographics, including boomers and seniors, the Internet is the most relied on source for news and information. By offering a comprehensive, and highly customized vertical search experience, Tributes.com helps narrow the search universe, eliminating the clutter associated with personal and profession social networking profiles, white pages listings and genealogy information that can oftentimes make locating current obituary listings online very difficult. Tributes helps connect the Circle of Grievers more rapidly with information, the funeral home and the family so that they can attend services or reach out electronically to express their condolences and provide support.
“As online grieving has become more socially acceptable and relationships continue to become more geographically dispersed, in particular through the widespread use of social networks, the demand for a resource like Tributes.com continues to develop,” said Elaine Haney, CEO and President of Tributes, Inc. “Observing the viral growth of our brand, as we celebrate the 6th anniversary of the formation of our Company, we have clear validation that we are delivering a service that consumers need and appreciate and look forward to another strong year of growth and advancement in our business.”
Tributes.com is driven by the belief that Every Life has a Story which deserves to be told and preserved.
Tributes.com is the online source for current local and national obituary news and a supportive community where friends and family can come together during times of loss and grieving to honor the memories of their loved ones with lasting personal tributes. Through one centralized national web destination, with 97 million and growing current and historical death records, Tributes has made obituary and online memorial service information easily accessible. The site has experienced rapid growth since its launch in the fall of 2008, and is now relied on by thousands of funeral homes and over 5M unique consumers each month to publish and locate obituary news. For more information about Tributes.com, please visit our website at www.tributes.com or contact us at [email protected]
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