Weigel Attains Inbound Marketing Certification

November 21, 2013
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Recognition Awarded by HubSpot’s Inbound Marketing University Program

Joe Weigel, principal at Weigel Strategic Marketing, a leading communications company specializing in the funeral profession, has completed all requirements necessary to achieve Inbound Marketing certification by the marketing software firm, HubSpot.  To reach the certification, Weigel completed nine in-depth classes covering each facet of inbound marketing and passed a comprehensive certification exam.

“Just as continuing education is an important component for the ongoing development of funeral professionals, the same is true in marketing”, stated Weigel.  “Because technology and knowledge continue to evolve and grow in the marketing field, it’s important to be proficient in the application of the latest developments in the new digital and social media environment.”

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This certification acknowledges Weigel’s expertise in inbound marketing principles and best practices. These principles include: blogging, search engine optimization, social media, lead conversion, lead nurturing and closed-loop analysis.

About Weigel Strategic Marketing:  Founded in 2012 in Indianapolis, Weigel Strategic Marketing is a consulting firm delivering expertise and results across three interrelated marketing disciplines: strategy, branding and communications.  To learn more, visit http://weigelstrategicmarketing.webs.com, call (317) 260-8515 or email the company at joseph.weigel@gmail.com.

About HubSpot:  HubSpot, Inc. provides Internet marketing software that helps businesses get found online, generate more inbound leads and convert a higher percentage of those leads into paying customers. HubSpot’s software platform includes tools that allow professional marketers and business owners to manage search engine optimization, blogging and social media, as well as landing pages, lead intelligence and marketing analytics.

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ConnectingDirectors.com is the leading online daily publication for funeral professionals with a reader base of over 45,000 of the most elite and forward-thinking professionals in the profession. With ConnectingDirectors.com we have created a global community through an online platform allowing funeral professionals to Stay Current. Stay Informed and Stay Elite.
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