Facebook’s New Graph Search Launches Today — Here’s How It Works

July 8, 2013
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Today, Facebook is finally launching its new Graph Search feature.

The new search tool uses your Facebook connections and interests to come up with relevant results for people, photos, places, and interests.

These are generally results for which a regular Web search would come up empty — like “places I visited in 2010” or “photos of my friends taken before 1980” or “restaurants my friends like.”

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(In fact, Facebook struggled with naming its new search feature, fearing that anything with “search” in the name would make people think of a Web search engine like Google.)

We’ve been playing with Graph Search for the past few months and its easy to see why naming the product was so hard. This is not Google Web search—it’s something completely different.

The interface strongly guides users to doing these kinds of searches, responding with plain-English suggestions for questions.

Here’s what you can expect to experience with Graph Search starting today.

Thanks to Owen Thomas who contributed to this article.

Ryan Thogmartin

CEO at DISRUPT Media and ConnectingDirector.com
Ryan Thogmartin is the Owner and CEO of DISRUPT Media.

DISRUPT Media is a full-service creative agency built for the now. We partner with death care companies to drive deep-rooted brand loyalty and measurable leads through social media.

More Fans. More Conversations. More Leads.

Ryan is also the founder of ConnectingDirectors.com. ConnectingDirectors.com is the leading online daily publication for funeral professionals with a reader base of over 45,000 of the most elite and forward-thinking professionals in the profession. With ConnectingDirectors.com Ryan has created a global community through an online platform allowing funeral professionals to Stay Current. Stay Informed and Stay Elite.
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