Let Your Funeral Home Employees Use Social Networks And They Will Be More Productive

April 3, 2013
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Encourage them to use 5 or more social networks and they will be even more productive.

Hey, funeral home owners who block employees from using social media at work: You’re doing it wrong.

Via Mashable.com:

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That’s one conclusion that can be drawn from new data on the workplace by Evolv, a startup that monitors hundreds of metrics from Fortune 500 companies.

Not only has Evolv determined that hourly employees who use social networks are more productive in general, but it seems the more social networks you use, the more productive you are.

Hourly employees who regularly used up to four social networks — such as Facebook,TwitterPinterest or LinkedIn — made more sales or handled customer service calls faster than those who weren’t on any social networks.

They also tend to stick around for longer (94 days of tenure with a company on average, compared to 83 days for those who shun social media).

Those who use five social networks or more are slightly better at converting sales and handling customer service than employees on four or fewer networks, by 1.5% and 2.8% respectively. Their average tenure is a little lower at 92 days — possibly because they’re more in demand.

We want to know: Does your funeral home block employees from using social networks?

Ryan Thogmartin

CEO at DISRUPT Media and ConnectingDirector.com
Ryan Thogmartin is the Owner and CEO of DISRUPT Media. DISRUPT Media is a full service social media agency specializing in social media strategy, management and reporting for funeral companies. DISRUPT Media is the creator of the FUNERAL Social Design Process which is the only full service social media strategy program crafted specifically for the funeral profession.

Go to http://funeralsocial.com to find out more about the services we offer. Our clients who are apart of our FUNERAL Social Design Process are seeing an increase in post reach and engagement of over 300%.

Ryan is also the founder of ConnectingDirectors.com. ConnectingDirectors.com is the leading online daily publication for funeral professionals with a reader base of over 45,000 of the most elite and forward-thinking professionals in the profession. With ConnectingDirectors.com Ryan has created a global community through an online platform allowing funeral professionals to Stay Current. Stay Informed and Stay Elite.
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